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21 ATTACHMENT 05
City of Pleasanton
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2007
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21 ATTACHMENT 05
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11/29/2007 2:26:52 PM
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11/29/2007 11:59:42 AM
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CITY CLERK
CITY CLERK - TYPE
STAFF REPORTS
DOCUMENT DATE
12/4/2007
DESTRUCT DATE
15 Y
DOCUMENT NO
21 ATTACHMENT 05
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months before Kohl's made application in late 2003 to utilize the space, thereby <br />investing in and revitalizing an older shopping center. <br />Additional examples include the conversion of Sclzoebers Athletic Club on O~~~ens <br />Drive to Super Franks Fun Adventure; the purchase and renovation of the former <br />State Farm building (on Owens Drive) by the Dahlin Group; and the caret retailer <br />that moved from its location on Owens Drive (to the Home Depot shopping center) <br />whose buildi»g was acquired by the Mercedes dealership. While each situation is <br />unique based on location and economic factors, and thus timing of new tenants <br />vas°ies, vacant space along the 1-580 and I-680 corridors has not ~°emained on the <br />market for protracted lengths of time. <br />• Consider the differing impacts if one of the Home Depot stores becomes a smaller <br />home improvement store such as Yardbirds. <br />PRC cannot conclude definitely that a Yap°dbirds store would work at this location <br />due to the smaller net sales that it i~~ould generate relative to a Home Depot store. <br />Home Depot, which is now Yardbirds parent company, has indicated that it would not <br />build a Yardbirds at this location since they do not regard it as being financially <br />feasible. <br />See Pacific Retail Consultants report for more details. <br />• Would the new store be a contractor Home Depot or a regular Home Depot? What are <br />the differences and what would be the differing impacts? <br />Response by Home Depot.• "The new store would be a regular Home Depot just like <br />the Johnson Drive store (although the Johnson Road store is not a current prototype). <br />Since the Johnson Road store is close to the fi°eeway, it is anticipated that it ~~~ould <br />receive more contractor business than the new store. The new store will be a regular <br />Home Depot format but will likely be more of a "consumer "store. " <br />• What is the net number of new full time employees for Home Depot? State lcey <br />assumptions. What is the number for the entire center? How many of the employees <br />will come from the existing stores or existing local businesses vs. how many will be <br />net additions to the job base? What percentage of net new jobs will be filled by <br />Pleasanton residents <br />Response by Home Depot: Home Depot expects to have between 200 and 250 <br />employees at the proposed store during the first year of operation; however, it <br />expects this number to decrease to about 122 after the first year, although the number <br />would increase again seasonally, such as during the Holidays. Home Depot's <br />economic consultant (Kosnzont Companies) estimates that the project as a ~~hole ~~~ill <br />generate 632 construction-related jobs (one year period), and 474 total jobs (301 <br />,full-time and 173 part-time) with development of the proposed center as a whole. <br />
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