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great importance to the community and downtown to have the fire station converted to a cultural <br />arts facility. There are studies that show people who attend cultural arts events spend more <br />dollars than just on that event. The will spend money on lodging, recreation, and entertainment. <br />It also does a lot to increase pedestrian activity downtown. It also contributes to the overall <br />economic vitality of the downtown area by pursuing one of the PDA goals to attract retail in <br />addition to Main Street. The other issue she was concerned about was parking. She <br />recommended the maximum allocation of parking be provided for in the plan, specifically along <br />the ACTC. She supported integrating green space into the downtown, but parking is of critical <br />importance to the downtown. <br /> <br /> Rudy Johnson, 5655 Black Avenue, indicated he was anxious to moving forward with the <br />theater and gallery at the fire station so they can commence fund raising. He anticipated the new <br />facility will be in full use immediately and will be used be a large number of young people. He <br />hoped to develop a children's theater program and drama programs for young people as well as <br />visual arts programs involving many young people as well as adults. <br /> <br /> Charlotte Severin, 4513 Mirador Drive, enthusiastically supported the downtown parks <br />and trails plan, especially the specific designation of the fire station as a black box theater and <br />gallery. That designation is necessary to go after private funding. She urged Council to make <br />that designation when it adopts the master plan. <br /> <br /> Margene Gerton, 628 St. Mary Street, member of the Civic Arts Commission and <br />Pleasanton Cultural Arts Council, asked for Council support of the theater and gallery in the fire <br />station building. She felt this was important to the quality of life in the community for all <br />citizens from the very young to the elderly. <br /> <br /> Steve Brozosky, 1700 Vineyard Avenue, hoped Council would enthusiastically endorse <br />and approve the plan. He had three issues to discuss. He asked for continued studying of the <br />town square concept. There is a plan for a town square at the parking lot of Round Table Pizza. <br />He felt consideration should be given to using Division Street for that. If one is on Main Street <br />and looks down Division, the first thing to see is the fire station. We need to pull more people <br />from Main Street to Railroad Avenue and a visual connection would help that. The presentation <br />included several mentions of the Arroyo and he hoped to keep water in it. Finally, he felt <br />converting the fire station to an art center was extremely important for the city. The black box <br />theater and gallery will bring the same level of excellence for the arts that the city already has for <br />sports. <br /> <br /> David Wright, 5331 Northway Road, thanked Mr. Wolfe and city staff for working on <br />this plan and for making sure the process was complete. He was impatient at times, but this is a <br />great plan. <br /> <br /> Charles Huff, 30 West Neal Street, noted the creek is being overgrown with willows and <br />other things from Neal to Angela Street. There is a rat and other rodent problem and he asked <br />for city assistance in resolving this problem. <br /> <br />Pleasanton City Council 18 07/16/02 <br />Minutes <br /> <br /> <br />