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41'$ y <br />~s"~~° CITY of PLEASANTON <br />~ ~.~ • ~ • • <br />.~ <br />`~ ~~° Planning Commission <br />`~MM{O f <br />MINUTES ~OF REGULAR MEETING. <br />DGte : October 3, 1972 <br />Time ; 8:0o P.M. <br />PIaCe; Pleasanton Justice Court <br />He told the Commission that he had <br />surveyed the area and after discussi <br />the matter with Mr. Geller, they fel <br />that the proposed sign to be mounted <br />under the roof overhang at the front <br />of the building would be the most <br />advantageous. <br />Discussion followed. <br />It was determined from Mr. Wilson by <br />Commissioner Pereira that the letter <br />will be off-white on a brown opaque <br />background. The lighting being pro- <br />posed will be around 800 milliamps. <br />Commissioner Pereira indicated to <br />Mr. Wilson that the Commission has <br />concerns regarding brightness of <br />signs, and those with the yellowish- <br />type lettering or backgrounds can <br />appear to be very bright. This is <br />especially critical in an area where <br />this store is located since the <br />nature of the neighborhood is <br />residential, and will remain as such <br />for quite a number of years to come. <br />In addition, the business offices <br />adjacent have very subdued signs <br />advertising their establishments. <br />Mr. Wilson wished to make clear to <br />the Commission that the intensity <br />of the lighting for the proposed <br />sign should not be cause for worry <br />since its brightness can be set to <br />the approval of the City. <br />Conclusions reached were that perha <br />the applicant should withdraw this <br />proposal and resubmit a new appli- <br />cation more in keeping with what <br />the Commission would like to see. <br />This item was then continued to the <br />October 17, meeting of the Design <br />Review Board. <br />-~- <br />