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CITY OF PLEASANTON 5 YEAR STRATEGIC PLAN FY 2023-2024 – FY 2027-28 Our vision for the Pleasanton community is aspirational, a statement of the future . Our mission represents the purpose of the City of Pleasanton as an organization . Our values reflect expected behaviors of all members of the City of Pleasanton – including staff, as well as appointed and elected officials . Our values also reflect the principles of a Community of Character created by the Pleasanton Community of Character Collaborative . These principles are responsibility, compassion, self-discipline, honesty, respect, and integrity . We strive to model these character traits and seek to foster a community culture built on these shared values . We are proud of where we are going as a city, how we go about our work, and constantly seek to improve . VISION, MISSION, AND VALUES MI S S I O N VA L U E S VI S I O N Pleasanton is a progressive, livable city where a diverse community works together to create an excellent quality of life now and for the future. • We value SERVICE to our community and to our colleagues by working together with professionalism and compassion. • We value INTEGRITY by fostering transparency and being trusted to do what is right, accountable for our actions, and guided by our values. • We value INCLUSION by actively considering, engaging, and involving the full diversity of people in our city and organization to build a community where everyone belongs. • We value INNOVATION by continuously improving how we work and welcoming new ideas as we seek lasting solutions to community and organizational concerns. We deliver a wide array of exceptional public services to support a safe, sustainable, and inclusive community. 7