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Materials & Consumption | 46Pleasanton Climate Action Plan 2.0 Strategy MC-1. Increase waste diversion and optimize collection and disposal systems 135,100 MTCO2e reduced Waste collection and processing release a significant amount of methane gas, a greenhouse gas with a global warming potential 84 times greater than carbon dioxide. Diverting waste from the landfill and optimizing collection and disposal not only reduces processing emissions, it increases the supply of recycled and composted content available for a variety of uses and helps improve local air and soil quality. Supporting Actions Cumulative Emissions Reduced through 2030 (MTCO2e) E7. SB 1383 implementation 135,100 E8. Outreach and education Not quantified P12. Single use plastic reduction Strategy MC-2. Enhance sustainable production and reduce consumption Supports emissions reduction Recognizing the significant GHG emissions from consumption must ultimately be reduced through consumer behavior change, efforts to reduce barriers to and incentivize sustainable consumption are essential to meaningful reductions in consumption-based emissions. Sustainable consumption can increase waste diversion, which supports local air and soil quality improvements. It also supports the local economy and can strengthen social ties and financial resilience as communities rely more on local businesses. Supporting Actions Cumulative Emissions Reduced through 2030 (MTCO2e) E9. Local purchasing Not quantified E10. Textile recovery S5. Environmentally preferable purchasing policy S6. Embodied carbon reduction plan