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<br />DRAFT June 15, 2021 | Page 24 <br />THE CITY OF PLEASANTON <br />SB 1383 ACTION PLAN <br />2021 ─ 2025 <br />3.2 Monitoring and Enforcement <br /> <br />parties is necessary. The Action Plan cost analysis includes an estimated cost for the software; however, the actual <br />cost may vary significantly. <br />3.2.6 Education and Outreach <br />The City will be required to educate non-compliant customers no later than January 1, 2022 and at least until <br />December 31, 2023. After this timeframe, the City will be required to additionally initiate an NOVs process and <br />issue penalties. It is recommended that the City continue to provide education with the NOVs. It is recommended <br />that the City collaborate with PGS and StopWaste on education messaging and distribution. <br />3.2.7 Budgetary and Staffing Implications <br />The City has three primary options for staffing the contamination monitoring program required by SB 1383; the <br />City may choose to staff the program with City Code Enforcement staff, PGS staff, or another third-party <br />contractor. Based on conversations between the City and PGS, as well as the analysis conducted for this Action <br />Plan, it is recommended that the City engage a third-party contractor to support the monitoring and enforcement <br />process. While there will be direct costs for contractor time, this option is the most feasible based on City staffing <br />constraints. <br />In addition to contamination monitoring, the City will be required to perform a desktop review of all commercial <br />garbage accounts generating two cubic yards of solid waste or more and all multi-family garbage accounts with <br />five or more units. StopWaste has proposed to conduct these desktop compliance reviews on behalf of the City, <br />at no additional cost. It is recommended that the City delegate this responsibility to StopWaste, which will greatly <br />reduce the impacts to City budget and staffing. <br />See Section 4 for the anticipated costs and staffing estimates needed for these activities, based on the <br />recommended delegation options. It is important to note that the range in costs and staffing related to NOVs is <br />limited by assumptions about consumer behavior and their willingness to participate in programs. The City will <br />gain a better sense of NOV and penalties costs and staffing as programs roll out. Additionally, it is anticipated that <br />an effective education and outreach campaign will help reduce overall NOVs and penalty processes. As a result, <br />these cost assumptions are subject to change over time. <br />3.2.8 Recordkeeping and Reporting <br />The City will need to develop protocols and policies for compliance reviews, route reviews, receipt and <br />investigation of complaints, and documentation of its monitoring and enforcement efforts. The City will need to <br />track a number of metrics related to the monitoring and enforcement program. First, the City will need to track <br />the number of generators complying with collection service, self-hauling registration, and receiving generator <br />waivers. Additionally, the City must report monthly the number of compliance reviews, route reviews, NOVs <br />issued, penalties assessed, repeat NOVs and penalties, follow-up inspections completed, educational material <br />provided to noncompliant customers, and other metrics required by SB 1383. Much of this information may be <br />obtained through reports submitted by collaborating parties such as PGS, StopWaste, and any third-party <br />contractors. Consequently, strong reporting provisions in contracts and process design meetings will be critical to <br />ensure the efficacy of such reports.