12 - Laserfiche WebLink

Public Participation Plan-DRAFT I April 28,2021 will allow interested parties to sign up to be notified about future meetings and upcoming events and will be focused on six main pages: Home page, About page, Get Involved page, Project Documents page; FAQ page, and Contact Information page. Timing The website landing page, PleasantonHousingElement.com was published in April 2021. The complete website is anticipated to be published publicly in early May 2021 ahead of initial kick-off meetings. Roles • LWC will create and maintain the website for the duration of the Housing Element Update project. LWC will coordinate with the City on taking the website offline at the conclusion of the project. • The City will assist with website maintenance and provide input on website content throughout the project. Social Media Purpose and Objective Social media will serve as an additional channel for promoting public engagement events and notifying the public when material is available for review. The intent is to reach a wider audience and increase participation in the development of the updated Housing Element. Approach City managed social media accounts (e.g., Twitter, Facebook, Nextdoor, etc.) will be used for social media postings. The City's Public Information Officer will control all postings and social media activity on the City's accounts. Timing Social media posts will be used throughout the project but will primarily be used to promote public engagement events (when scheduled and a reminder ahead of the event) and to provide notification when materials are available for public review. Roles • LWC will prepare content for up to 10 social media posts. City will prepare any additional needed content. • City will review and upload final posts on City's social media accounts. City will manage any comments or responses to social media posts. City of Pleasanton I Housing Element Update(6th Cycle) I Page 7