07 - Laserfiche WebLink

DISCUSSION On September 3, 2019, the City Council appointed the members of the advisory board, which has since met and is recommending acceptance of the attached 2019 report and the proposed budget for the Downtown Pleasanton Business Improvement District assessments and other revenues for the 2020 calendar year, provided as Attachment 1. The report illustrates the organization's accomplishments during this year, building on PDA's three key priorities for 2019: Update Business Improvement District Structure In order to improve partnerships, create a stable and predictable funding source and further the vitality of Downtown Pleasanton we would like to work closely with the City of Pleasanton to revise/update our Business Improvement District (BID) structure. Our current BID has not been revised since 1989 and requires updating in order to meet the current needs of our Downtown, our businesses and our property owners. Expand and Improve Parking in Downtown Continue to work closely with the City of Pleasanton to identify opportunities to add to the overall parking stock in Downtown and effectively manage the existing parking. We would like to begin new discussions regarding how best to manage our existing parking stock through various means of enforcement and perhaps a plan to install meters in strategic areas of downtown in the future. Work with all stakeholders to execute the Downtown Parking Study & Strategy created in 2016. Also look at ways in which the overall traffic flow of Downtown can be improved (i.e., left hand turn signal at St. John Street). City of Pleasanton 125th Anniversary Celebration Work closely with the City of Pleasanton, numerous community organizations and local companies to celebrate the City of Pleasanton's 125th Anniversary in conjunction with the August 2, 2019, Concert in the Park. This very special event will be designed to celebrate our history, heritage and hometown spirit. Activities will be free, family friendly, educational and interactive. Additionally, the attached report and budget contain the following required information: 1. Any proposed changes in the boundaries of the district. For 2020, there are no proposed boundary changes. 2. The improvements and activities to be funded during the calendar year, and an estimate of the cost of providing those improvements and activities. 3. The method of levying the assessment in sufficient detail to allow each business owner to estimate the amount to be levied against the business for the year. An update of the assessment structure was recommended by the PDA during the development of the City Council Work Plan for 2019-2020; Council determined to address this request as time and resources allow during the coming few years. As Page 3 of 4