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15
City of Pleasanton
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CITY CLERK
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2014
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8/27/2015 11:24:18 AM
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10/15/2014 11:10:00 AM
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CITY CLERK
CITY CLERK - TYPE
AGREEMENTS
DOCUMENT DATE
10/21/2014
DESTRUCT DATE
15Y
DOCUMENT NO
15
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BACKGROUND <br /> In 1998, the Community Services Department entered into an agreement with AMS <br /> Planning and Research to create a Cultural Plan that would provide a road map for the <br /> arts in the coming years. The plan was incredibly useful in highlighting the needs of the <br /> arts community and preparing the Department for that need. The Plan was instrumental <br /> in creation of the Firehouse Arts Center. Since the implementation of the plan, the <br /> scope of cultural art programming has continued to expand. To address this situation, <br /> the City Council's Annual Work Plan includes a Cultural Plan Update that would <br /> summarize themes, trends, and community priorities, assess available resources, <br /> review existing and anticipated demographic conditions, and provide strategies for <br /> cultural planning and programmatic needs. <br /> In November 2012, the Civic Arts Commission, the Cultural Plan Steering Committee <br /> and staff began working with The Cultural Planning Group, in developing the Cultural <br /> Plan. Drafts of the document have been reviewed by staff, the City Manager's office, the <br /> Cultural Plan Steering Committee and the Civic Arts Commission. On September 23, <br /> 2014, a final draft was presented for the Civic Arts Commission's review and comments. <br /> The Civic Arts Commission approved the plan, and is recommending the plan, with <br /> minor changes, for the City Council review and approval. <br /> DISCUSSION <br /> The Cultural Planning process included the formation of a 14-member Steering <br /> Committee including representatives from the Civic Arts Commission, the Parks and <br /> Recreation Commission, the Youth Commission, the Library Commission, an Economic <br /> Vitality Committee member, an Amador Livermore Valley Historical Society Board <br /> member, a Pleasanton Unified School District staff person, a Pleasanton Art League <br /> member, a Pleasanton Cultural Arts Council member a former Poet Laureate as well as <br /> parent and teen Community Members At-Large. <br /> In an effort to achieve maximum public participation, the process also included an <br /> assessment of the community arts and cultural needs based on an Online Community <br /> Opinion Survey and feedback received from 487 respondents, 23 key stakeholder <br /> interviews, three (3) steering committee meetings, three (3) focus group meetings, two <br /> (2) community workshops and one (1) public art presentation. <br /> The Cultural Planning Group also reviewed and inventoried the facilities/venues and <br /> programs looking at both frequency of use, ages served, attendance and other pertinent <br /> details. <br /> A comparison of the following cities was also conducted: Walnut Creek, Palo Alto, San <br /> Ramon, Mountain View and Livermore. The cities were chosen based on similarities in <br /> population size and household income. The amount of total arts spending, net arts <br /> spending, gross arts spending per capita and net arts spending per capita in the cities <br /> was compared. Pleasanton was found to rank third in the list in total arts spending at <br /> $2.2 million. <br /> Page 2 of 4 <br />
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