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CITY COUNCIL WORK PLAN for 2009 -2010 As of April 22, 2009 Goals Project Description ECONOMIC DEVELOPMENT Foster economic prosperity; pursue and expand "Green Economy" opportunities Stoneridge Shopping Center Expansion Work with project developer to enable review and consideration of Phase 11 improvements by Planning Commission and City Council. To date, Phase 1 improvements have been approved by the City, including two restaurants (PF Chang's, Cheesecake Factory), new Nordstrom's building and parking garage. Phase II involves 350,000 square feet of additional mall retail. Staples Ranch Work with County of Alameda Surplus Authority and future property owners (eg., Hendricks, etc to implement the construction of a 17 -acre park, auto mall and continuing care community. Economic Summit Coordinate and conduct a Council workshop with community stake holders focusing on long -range economic issues. Include Council, Economic Vitality Committee, Chamber, PDA among others. Consider establishment of a small business assistance program Work with the Chamber of Commerce. Pleasanton Downtown Association and other stakeholders to explore options for development of a small business assistance program. Look at available resources offered locally and regionally to small business and expand opportunities where necessary. Utilize the City's Economic Vitality Committee to explore options for consideration by the City Council. Downtown Business Incentive Program Consider creating incentives, such as low interest loans, to encourage the redevelopment of Downtown areas. Business Retention and Attraction Program Enhance Pleasanton's diversified economic base through an aggressive business retention and expansion program. Actively recruit and attract businesses and industries which are compatible with the General Plan, are a good fit with the resident worker population, and are consistent with the environmental holding capacity of the land and surrounding land uses. Example. Marketing, pursue active marketing program to achieve objectives. Tourism Work with the Tri Valley Convention and Visitors Bureau, the Pleasanton Downtown Association, the Livermore Valley Winegrowers Association, and other organizations to support and cultivate tourism. Economic Vitality Strategic Plan Implementation Set benchmarks and measure progress in implementing the Economic Vitality Strategic Plan. Economic Visioning Through various stakeholder discussions develop a plan with a focus towards fostering and prioritizing a green economy through the implementation of short and long term objectives. YOUTH PROGRAMS Strengthen youth programs, services and activities Youth Master Plan Update This 15 a multi- faceted approach to providing services to youth. The City will continue to provide staff support to this effort to enable implementation of the Youth Master Plan. Teen Safety Programs Continue to work with PUSD, YMPIC. Youth Commission, Tri Valley Adolescent Health Initiative to look at teen alcohol consumption and teen at-risk behavior and make recommendations to City Council as to how to curtail behavior A -4