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<br />iardware (1896), at 600 Main Street, is
<br />the most elaborate of these storefronts,
<br />ui[h a corner turret and a bracketed
<br />oomice with swag frieze.
<br />fhe Pleasanton Hotel (originally [he
<br />Farmer's Ho [e l) is compositionally and
<br />snamencally atypical, as it was
<br />reconstructed in 1915 as a pastiche of
<br />l9th century motifs. (The 1851 dale of
<br />construction, as stated on the present
<br />building plaque, is arguable.)
<br />One Victorian residence survives on Main
<br />Street, the Jerome Arendt abuse of about
<br />1880. It is a good example of late
<br />It alianate residential design, with
<br />heavily bracketed roof cornice, window
<br />cornices and eave returns.
<br />Several substantial brick commercial
<br />structures survive in [he downtown area.
<br />(This is not surprising, given the
<br />proximity of the Renillard brick plant.)
<br />Aside from [he one-story building with
<br />corbelled brick cornice a[ 443 Main Street
<br />(c• 1895), the remaining stmc[ures are
<br />two stories in height, with accentuated
<br />cornices, parapets and arched windows.
<br />Storefronts on the ground level generally
<br />have less glazing Chan in wooden
<br />structures of the same period. The
<br />Johnston Building at 465 Main Street,
<br />built in 1896, and the Arendt Commission
<br />House and General Merchandise Sore, 450
<br />Main S[ree t, built about the same time,
<br />face each other on Main Street. The P.V.
<br />We ing fi Co. Building, at 62 West Neal
<br />Street, was built in [he 1880's and is
<br />unique in Pleasanton for its irregular
<br />plan and its diagonal corner entrance.
<br />2. Mission Revival (c. 1900 - 1915)
<br />The project area has an unusually large
<br />number of buildings in this style.
<br />Generally they are of wood-frame
<br />construction, clad in stucco. Identifying
<br />motifs include arched openings, over-
<br />hanging red-tiled roofs with exposed roof
<br />rafters and, most obviously, the curved
<br />Mission-style parapet. The earliest
<br />example in the project area is the
<br />I.0.O.F. Building (1901), though most
<br />examples of the style in Pleasanton were
<br />built around 1910. These include the
<br />First National Bank Building (1910), a raw
<br />of bulldings extending north from this
<br />building, and a small office building at
<br />Che northwest corner of Main Street and
<br />Rose Avenue, bui is around 1910 for Dr. E.
<br />Harnes. The Western Pacific Depot, also
<br />built around 1910 on Rose Avenue, was an
<br />important example of the style and has
<br />since been demolished. The old City Hall,
<br />constructed in 1914 a[ 603 Main Street, is
<br />a subdued version of the style.
<br />3. Pa rapeced Conmereial (c. 1915 - 1970)
<br />Typical commercial buildings of the period
<br />from World War Ito about 1930 were of
<br />prick construction, with a stepped
<br />parapet. Chris cesen's, at 629-33 Main
<br />3t reec, and the Cheese Factory, across
<br />aom the PLe asan [on Hotel., are two
<br />zxamples, bath constructed about 1920.
<br />S. Mediterranean (c. 1925 - 1940)
<br />Popular between [he late 1920's and World
<br />dar II, this style was an outgrowth of the
<br />Sfission Revival, sharing such motifs as
<br />stuccoed walls and red-tiled roofs. The
<br />most Smportant examples of the style are
<br />[he Ve Ceran's Building at 301 Main Street,
<br />of about 1930, and the gas station at the
<br />northwest corner of Main and St• Mary
<br />Streets. The office building at 800 Main
<br />Street is the other major example.
<br />Two important buildings in the project
<br />area Fall outside the above categories.
<br />The Southern Pacific Ikpot (1901), a
<br />wood-framed wood-clad structure, was
<br />designed in a font cional non-ornamental
<br />style. Its Mstorical importance [o the
<br />development of Pleasanton overshadows its
<br />architectural quality. line Arendt
<br />Building (former Bank of America), ae SOC
<br />Main Street, was built about 1910. Its
<br />restrained classical detailing and
<br />relatively sophisticated composition are
<br />unique to Pleasanton.
<br />®THE DOWNTOWN
<br />REVITALIZATION
<br />DISTRICT
<br />The windshield survey of Downtown
<br />Pleasan[on's historic and archi cectural
<br />resources was the firs[ step leading to
<br />construction of boundaries and
<br />implementation measures for a Downtown
<br />Revitalization District. The survey
<br />identified two levels of resources:
<br />1) primary resources, which are Chose
<br />buildings and structures possessing
<br />potential eligibility for listing on the
<br />National Register of Historic Places; and
<br />2) secondary resources, which are [hose
<br />buildings and structures making a
<br />collective or background contribution to
<br />the distinctive character of Downtown
<br />Pleasanton. (A map indicating the
<br />locaeion of these primary and secondary
<br />resources is on file with the Ci ry's
<br />Department of Planning and Coemnuni[y
<br />Pe ve lopment.)
<br />In addition to identification of downtown
<br />area resources, consideration of district
<br />boundaries also took info account land use
<br />Downtown Revitalization
<br />District survity atvo
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