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Structure of the Plan This Economic Development Strategic Plan is structured to express City goals and policies regarding economic development, and to serve as a companion to the City's General Plan update. The Plan provides broad guidance for the future of Pleasanton's economic development, as well as provides specific near-, mid-, and long-term implementation actions. The Plan is divided into four sections. A Summary of Economic Trends, based on a more detailed Background Report provided as an Appendix to this Plan, highlights Pleasanton's strengths, weaknesses, and opportunfties for future economic development. Next, the Plan presents goals, policies, and strategies for both the City as a whole and for several areas such as downtown, Hacienda Business Park and Stoneridge Shopping Center. The Plan also includes an Action Plan Matrix of steps to implement the Plan, and also includes benchmarks to evaluate progress over time. Process to Create the Plan This Plan was formulated through a structured process involving the Economic Vitality Committee, City staff, and consultants. Starting with the results of a detailed Background Report and interviews of economic stakeholders, the Economic Vitality Committee convened seven times in 2005 to discuss economic trends, and to formulate goals and policies for Pleasanton's future economic development. Also meeting with the Economic Vitality Committee were a liaison from the City Council and others involved in the General Plan Update, providing a direct link to broader City policy and the General P Ian. For a complete list of Pleasanton's Economic Vitality Committee members as well as key informant interviews conducted for this Plan, please see the Appendices to this document.