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^ Monitor Pleasanton "job flight due to housing through exit interviews and surveys of <br />existing and leaving businesses. <br />^ Consider creating a housing trust fund in conjunction with Pleasanton employers to <br />create workforce housing, giving preference to local public service workers. <br />• Maintain below market rate units within the existing housing stock, including <br />supporting Housing Element policies for BMR retention, accessory dwelling units etc. <br />^ Identify sources of funding for below market rate units. <br />^ Focus on creating an environment that supports entrepreneurial businesses. <br />^ Explore the role of preference programs in addressing the City's jobs/housing ratio. <br />27 <br />