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<br />Program 17.2: Consider creating incentives, such as low interest loans, to encourage the <br />redevelopment of commercial areas. <br /> <br />Program 17.3: Encourage developers to include the following features in the development <br />of new and the redevelopment of existing commercial areas: <br /> <br />· Pedestrian amenities such as landscaping, benches, trellises, fountains, public art, <br />and attractive lighting <br /> <br />· Pedestrian walkways and bikeway connections that create safe paths of travel <br />through the shopping center and parking, and to transit, nearby sidewalks, and <br />surrounding residential neighborhoods. <br /> <br />· Attractive sign design and higher quality sign materials <br /> <br />. Outdoor seating <br /> <br />· Decorative paving at driveway entrances and pedestrian areas <br /> <br />· Attractive colors, minimizing bright franchise colors <br /> <br />· Higher quality fa<yade materials <br /> <br />· Orientation of buildings to transit facilities, where applicable <br /> <br />· Orientation of the businesses to adjacent creeks, where applicable <br /> <br />· Shared parking <br /> <br />· Attractive and convenient bicycle parking <br /> <br />Program 17.4: Institute an Annual Design Awards Program to recogruze new and <br />remodeled projects of special quality. <br /> <br />Policy 18: Discourage franchise and prototype architecture and signage. <br /> <br />Program 18.1: Develop a procedure to work with development applicants to modify <br />formula design to more closely relate to and reinforce the special character of Pleasanton. <br /> <br />Program 18.2: Encourage the use of higher-quality graphic signage design and materials. <br /> <br />Program 18.3: Update the City's sign ordinance and sign programs. <br /> <br />Policy 19: Maintain and enhance the quality, character, and distinctiveness of residential <br />neighborhoods. <br /> <br />Program 19.1: In existing and new residential areas, where such principles will not conflict <br />with surrounding development patterns or the physical conditions of the site, encourage <br />the use of traditional residential neighborhood planning which incorporates the following <br />design features: <br /> <br />. Usable front porches <br />· 6- to lO-foot-wide parkway strips <br />. Large canopy street trees <br /> <br />Community Character 011607 clean <br /> <br />10-19 <br /> <br />1/3/2007 <br />