RES 92098 - Laserfiche WebLink

Downtown. and with the help of the Easter Bunny and Mr. Carrot distributed prior to Easter "Rabbit Ears" and information on PDA's new Farmers Market. Additionally, PDA provided door prizes to several local school fundraisers, donated a Farmers Market door prize/gift certificate for the Chamber of Commerce Secretary's Day. and donated 28 Downtown tote bags to the Califorma award winning civics class from Amador Valley High School. PDA members worked with and continue to study the current Downtown Revitalization Plan, attended Task Force meetings, and serve on the Chamber of Commerce Downtown Committee. As the culmination to over a year's work, PDA will,, with the help of Pacific Coast Farmers Market Association. open the Pleusanton Farmers Market on Saturday, June 20. The 1992 market will be open each Satmxlay morning through December 19. Activities within the district for 1992-93 include many Farmers Market centered promotions, including celebration of the Fourth of July. Plans are also underway for a Halloween Saturday Harvest Festival which will include a "Gigantic Pumpkin Weigh-in" from seeds donated to PDA and "adopted" during the recent Easter promotion in the Downtown. For mid-July through early September. PDA is in the process of planning a "Where in the Downtown is ?" The event will climax with the awarding of prizes. Immediately following this event there will be an Italian tbemed activity, in celebration of the 500th anniversary of Christopher Columbus. Events and activities also include the annual tree fighting, retail open houses, carriage rides, live enteaxaln- merit, and the second annual Hometown Christmas Parade. The Association will participate in the 199'2 Pasta Festival. Jail and B ail and co -sponsor the Halloween Cat Wa Ik~ The tenth annual Friday night~conc.c, rt series, covering 17 weei~, will remain in Wayside Park. Next October PDA will again work with CASA on Wed Ribbon Weekevents and co-sponsor the Teddy Bear Contest. Due to the uncertainty of reconstruction, it is difficult as of this writing to determine where the Easter Bunny wnllmbout in April, the fifth annual Flower Faire in May, and the 21st Heritage Days will be located. But they will happen, and they will be Downtown. Events linked to street reconsn'uction include forming a senior citizen "Knothole Gang." a "We're Open" campaign, contests, "Back Door Days," and more. Downtown sponsored improvements for 1991-92 and 1992-93 have been put on hold. also due to reconsuuetion, but funds are being set aside for a beautification project. BUDGET: Attached is a copy of the proposed assessment fee the 1992-93 budget. Besides revenues from assessments. the 1992-93 budget assumes a beginning fund balance of about $I0,000. At the March 17 meeUng the City Council approved an amendment to the Business License ordinance to change from fiscal year reporting to calendar year reporting due to new State requirements. Since the Downtown Assessment (DTA) is based on the amount of the business license, the Downtown will begin paying on a calendar year also, beginning January. 1993. In the report of March 17. staff noted that the City General Fund might have to advance the DTA up to $20,000 to fund activities until the eighteen month payment is received in January., at which time the General Fund would be reimbursed. The Advisory Board is concerned that some businesses may not be budgeting.for an eighteen month payment in January. The Board is recommending a six month payment in July and then going back to an annual assessment in January. The six month payment will be based on one half of the prior year's assessment. The annual assessment in January will be based on the January. business license renewal amount. The law which governs the DTA requires the assessment district to report a fiscal budget. Since the assessments will now be collected on a calendar year basis, the annual levy, beginning in January, will be split in half for budgetary, purposes. (2)