RES 92016 - Laserfiche WebLink

18 The County has not yet defined its HHW public education program. Pleasanton will implement and enhance the County's program on the city level, as appropriate. Pleasanton plans to advertise the County's permanent HHW facility after it is completed, and to disseminate educational materials regarding HHW to schools and residences. Program Implementation The Authority will administer and fund the countywide education and public information program. The County Department of Environmental Health wffi operate the program. Schedules for the implementation of Pleasanton's HHW public education and information programs are presented in Figure 1. Costs of the County's program are included in the overall plan. Revenues wffi be obtained through tipping fees. Please refer to the Funding section. Monitoring and Evaluation The criteria for evaluating education and public information programs will be the achievement of the short- and medium-term objectives described earlier in this chapter. The overall effectiveness of the education and public information program will be assessed based upon the level of awareness and level of participation of the target audience. To monitor achievement of specific objectives related to increased awareness, the County Department of Environmental Health will conduct random sample surveys by mail, telephone, or in public malls or shopping areas. The surveys will focus on the public's awareness of HHW management programs offered by the County. The countywide permanent facility will keep track of the total number of participants from each city and provide quarterly or semi-annual reports to all cities. The reports will include information on the nnmber of participants and the amount of HHW collected from a particular Program Monitoring and Reporting Schedule Progress reports prepared by the permanent facilities will be used to evaluate the effectiveness of the program. Public surveys will be conducted in 1994 and 1999 to determine whether the programs need to be redirected in order to meet the goals established for 1995 and 2000. Measures to be Implemented if There is a Shortfall In the event that the objectives are not being achieved, the scope of some of the programs described above would need to be increased. The most probable area of increased emphasis would be the media campaign and business and community outreach programs. These programs could most easily be expanded and used to target the designated group by geography or other significant characteristics to improve awareness of participation. City. of Pleasanton Printed on recycled paper yn~4z~ptr~A~AsT, s~4wJu, r