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response team, and preserving small-town character. She advised she hears these things often and is <br /> glad the survey reflected their importance. She inquired why people had no opinion on any given <br /> matter, whether it was for the item not applying to them or if they were of neutral opinion, and noted it <br /> will be a useful data point for future decision consideration. She advised this shows the City is well-run, <br /> praised staff, and noted Pleasanton is a great place to work and play. <br /> In response to Councilmember Narum, Mr. Bellow explained they set quotas for responses based on <br /> demographic information from census data. He noted this does not include how long someone has <br /> lived in Pleasanton. He advised they also looked to have a balance between the City's two zip codes. <br /> He explained areas overrepresented due to the email responses were adjusted and weighted to create <br /> the proper representation range. He advised those who take the online version of the survey tend to be <br /> more highly educated than those taking the survey over the phone and taken into account. He <br /> confirmed there was no set quota for residents with children under the age of 19 living in their homes. <br /> He noted the number of households with school-aged children was not surprising to him. He explained <br /> it as phrased as under 19 years of age in anticipation of more people having adult-aged children living <br /> at home due to the pandemic. <br /> Councilmember Narum noted she was pleased with the results given both the pandemic and also <br /> prevailing general attitudes in the Bay Area and nationally. She advised it reflects a good team effort by <br /> staff and its management team. She noted the high water and sewer numbers are eye-opening but <br /> confirm they are taking the right actions. She explained the PPD has not been able to do its normal <br /> level of outreach due to the pandemic, in addition to negative national chatter about police. <br /> In response to Councilmember Narum, Mr. Bellow reported the levels of satisfaction with the PPD are <br /> very high. He advised the satisfaction levels are similar to other Bay Area suburban communities and <br /> much higher than local urban communities. <br /> Councilmember Narum advised one of her takeaways is to consider parks, open space, and traffic <br /> when considering new developments. She noted the survey reflects how Pleasanton continues to be a <br /> great place to work, live, and play. <br /> Mayor Brown noted it has been a tough year and a half with the pandemic and applauded all staff was <br /> able to do under the circumstances. She advised it is nice to see appreciation from residents for <br /> maintaining services. <br /> In response to Mayor Brown, Mr. Bellow noted there was a correction from the top-line results adjusting <br /> a few factors and ethnicity was one of them so she may not be looking at the right version of the <br /> demographic data. He clarified the survey is exclusive of adult residents while the census data includes <br /> all residents. He advised in a community with an increase in immigration over the past 10-15 years like <br /> Pleasanton, the older residents will skew to be whiter than the census data which also accounts for <br /> children. He advised this impacts the survey's target population and its demographic quotas. He agreed <br /> the unrepresented youth are more inclined to strongly support the skate park. <br /> Mayor Brown advised the survey confirms Pleasanton is a fantastic place to live, work, and raise a <br /> family, even compared to its neighbors. She lamented missing the survey in 2019 but noted 2017 <br /> provides a good look back to see how the City is doing. She advised water safety discussions will be <br /> important. She thanked Mr. Bellow for the survey and his presentation. <br /> 12. Introduction of proposed Memorandum of Understanding between the City of Pleasanton and the <br /> Pleasanton City Employees' Association/AFSCME Local 955 with term ending March 31, 2025 <br /> Director of Human Resources and Labor Relations Debra Gill reported the Pleasanton City Employees' <br /> Association (PCEA) is the City's largest labor group. PCEA represents 206 employees across 66 <br /> widely-varying classifications whose Memorandum of Understanding expires on March 31, 2022. She <br /> City Council Minutes Page 6 of 14 October 19,2021 <br />