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6 <br /> THE CITY OF <br /> CITY COUNCIL AGENDA REPORT <br /> pLEASANTON. <br /> November 17, 2020 <br /> Economic Development <br /> TITLE: ACCEPT DOWNTOWN PLEASANTON BUSINESS IMPROVEMENT <br /> DISTRICT ADVISORY BOARD 2020 REPORT AND 2021 BUDGET AND <br /> ADOPT A RESOLUTION OF INTENT TO LEVY ASSESSMENT FOR 2021 <br /> SUMMARY <br /> The Downtown Pleasanton Business Improvement District Advisory Board submitted its <br /> year-to-date 2020 report and budget for 2021. The advisory board is recommending no <br /> modifications to the district boundaries and no change in the method of levying the <br /> assessment for 2021. It is proposed the 2020 report and 2021 budget be accepted and <br /> approved and a public hearing to consider assessment of the levy be set for December <br /> 1, 2020. <br /> RECOMMENDATION <br /> Adopt a resolution accepting and approving the Downtown Pleasanton Business <br /> Improvement District 2020 annual report and 2021 budget as prepared by the Advisory <br /> Board, and set the public hearing date for December 1, 2020, to levy the annual <br /> assessment. <br /> FINANCIAL STATEMENT <br /> The current agreement between the Pleasanton Downtown Association, as manager of <br /> the Downtown Pleasanton Business Improvement District, and the City requires the City <br /> to match the annual assessments paid by businesses in the business improvement <br /> district. In 2020, the City match from the General Fund is estimated to be approximately <br /> $75,000. Given the imposed COVID-19 restrictions on business operations for certain <br /> sectors, gross receipts are expected to be decreased thus affecting the annual <br /> assessment revenue for 2021. The PDA's provisional 2021 budget is built on an <br /> estimated $65,000 for the annual assessment; the City's match is included in the City's <br /> current budget. In addition to the direct City contribution, the City provides a significant <br /> amount in indirect funding which includes staff time to administer the PDA assessments <br /> and contract, assistance and support for events and business initiatives, as well as the <br /> cost to maintain downtown planters, cleaning sidewalks, and garbage pickup, and <br /> related upkeep and improvements. <br />