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Mr. Raty stated that as a longtime resident of this community, whose first home was on <br />Third Street in 1979, he values the historic charm of Downtown in a big, big way. He added <br />that as the Chamber of Commerce Chief Executive Officer in the 1980's, he is still proud of <br />the work that its Downtown Committee did with City staff to craft design guidelines for <br />commercial properties Downtown that proved effective in providing certainty to those who <br />would come forward with new projects to move the community forward while retaining <br />historic character and charm and community values. He noted that the historic charm and <br />value of the Downtown is really Main Street, the commercial core; Second Street and Third <br />Street and the other neighborhoods were not discovered until long after that. He recalled <br />some of the standouts that have happened here over the years, and he is still proud of the <br />two -story building at Main Street and Angela Street that Brad Hirst built on the former site <br />of the Roundup Saloon; the Vaughn Building right across the street from that with its <br />ground -floor retail and second -story office building uses right now that used to be the site of <br />Clyde Vaughn's transmission shop where the parking lot was gravel and the roof was <br />corrugated tin; and the Chamber office stared right across the street at it every day. He <br />continued that at the other end of the block, 450 Main Street, an entire new building behind <br />the fagade of the original two brick walls was a labor of love by Joe Callahan, Mark <br />Sweeney, and Pat O'Brien; and there is the Rose Hotel at the end of the block that the <br />Maddens built on the former St. Vincent De Paul Thrift Store building pad. <br />Mr. Raty stated that what he is circling back around is where the community is with so <br />much of the Downtown charm and the things that have moved forward really are rooted in <br />what happened here commercially and with the business community that remains the <br />magnet. He added that what was accomplished was accomplished with a lot of design <br />guidelines, but the ball was kept moving forward. He indicated that it is his hope that with <br />the adoption of these new rules that he imagines the Commission will move forward, the <br />City can pursue commercial revitalization with the same commitment and zeal that <br />residential historic preservation was pursued. He emphasized that the City needs to move <br />forward with this but continue to encourage and assist those who come again with <br />proposals to enhance retail, dining, and entertainment in Downtown to move it forward <br />because that is where the real ball is and that is where this community will continue to grow <br />and flourish. <br />Matt Morrison stated that he has been a resident of Pleasanton for a long time and that it is <br />his understanding that the reason Pleasanton, as all its surrounding communities, has <br />historic Downtowns is because Pleasanton was so far off the freeway in the 1960's and <br />1970's that its historic Downtown did not get torn down and Pleasanton had an opportunity <br />to preserve something. He indicated that what happened is that money came in and <br />started to rebuild and change the character of the community. He stated that this is why it <br />is important to support the guidelines as the City cannot build any more historic Downtown; <br />it is really important to have something stable and a place to keep something that is already <br />in place. <br />THE PUBLIC HEARING WAS CLOSED. <br />PLANNING COMMISSION MINUTES, November 13, 2013 Page 31 of 50 <br />