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BACKGROUND The purpose of conducting this survey was to ascertain community opinion about key issues relating to the Civic Center/Library Master Plan. The survey was conducted by Fairbank, Maslin, Maullin, Metz & Associates - FM3, the same public opinion research and strategy consultants that have performed past community satisfaction surveys for the City. Six hundred and one interviews were conducted via phone between June 16 - 26, 2016 with Pleasanton voters likely to participate in the November 2016 election. The survey included questions about the general direction of the City, the preferred characteristics of the downtown area, general and specific concerns about the condition of the Civic Center structures, the size of the library, planned and potential changes to the land use plan for the Bernal property, components of a potential new civic center that are important to the community, the level of interest in relocation of the civic center and library or rebuilding on the existing site, and the level of support for various funding measures. Consideration of the future of the Civic Center and the Library involves three interconnected processes: the completion of the Civic Center/Library Master Plan, the completion of the Downtown Specific Plan and its conclusions regarding use of the existing civic center site, downtown parking, etc., and preparation of a financing plan. Once the Downtown Specific Plan process is completed, staff will take steps to bring forward a financing plan as appropriate based on the results of the specific plan deliberations, assuming continued support by the City Council. DISCUSSION The following summarizes the responses to survey questions in several categories. General Questions and Questions about Downtown Pleasanton The following is a summary of some of the answers to questions about the general direction of the City and some specific questions about the downtown. The survey found that 70% of residents believe that the City is generally headed in the right direction. When asked how often they visit various locations relating to this discussion, 80 percent of respondents said they visit downtown at least monthly, 38 percent said they visit the library at least monthly, and 24 percent say they visit the Bernal Property at least monthly. Respondents visit the Civic Center and the Police station much less frequently. When asked about statements that describe the downtown area, 96 percent said that downtown has a small-town feel, 70 percent said there is not enough parking downtown, and 64 percent said there are fewer shopping opportunities in downtown Pleasanton compared to neighboring cities. Fifty-one percent said that we could use more nightlife downtown. Sixty three percent disagreed with a statement that we have too few restaurants downtown and 75 percent did not support more housing downtown. Questions about the Condition of the existing Civic Center Forty five percent of respondents agreed that our Civic Center is rundown and outdated, while 28 percent disagreed with that statement. Forty two percent agreed that the library is overcrowded while 37 percent disagreed with that statement. Thirty nine Page 2 of 4