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ballot are estimated as $25,000 for printing and translation costs. Costs for placing this initiative on a spring 2017 Standalone All Vote -by -Mail ballot is estimated between $312,000 and $394,000. Signature verification of the petition is estimated at $22,000. These costs have not been budgeted. BACKGROUND In March 2016, a Notice of Intent to Circulate Petition for the Citizens for Planned Growth in the Johnson Drive Economic Development Zone initiative (Attachment 1) was filed with the City Clerk. The proponents of the initiative submitted their petition in June 2016. After examination, the Registrar of Voters has certified that the petition contains the required number of signatures of city registered voters. (See Attachment 2.) The initiative proposes a General Plan amendment for the Johnson Drive Economic Development Zone (the "Zone "). This Zone comprises eleven parcels over forty acres generally east of Johnson Drive and north of Stoneridge Drive. The initiative includes both a map and a figure of the Zone. The initiative would add a new program to the Land Use Element of the General Plan that would: (a) encourage retail uses less than 50,000 s.f., highway and service commercial uses, and business and professional offices in the Zone; and (b) prohibit retail uses (including club retail) greater than 50,000 s.f. in the Zone. As stated in the initiative's Notice of Intent, the initiative is in response to the City's consideration of the Johnson Drive Economic Development Zone. This Zone is being studied based on the City's Economic Development Zone Program adopted in April 2014. Consideration of this Zone has been proceeding with preparation and circulation of environmental documents, community meetings, and a joint Council and Planning Commission workshop. The City's public process for the Zone includes the study of potential General Plan amendments, rezoning, a planned unit development, development agreement, and other actions to allow retail, including a possible Costco club retail, hotels, and other uses. If the initiative were to be adopted, a potential Costco (about 148,000 s.f. in size) would not be permitted in the Zone. DISCUSSION Under California Elections Code §9215, once the initiative has been certified, the Council must take one of the following three actions: (1) Adopt the initiative without alteration; (2) Submit the initiative without alteration to the voters at the next general municipal election being held in not less than 88 days, which would be November 8, 2016; or (3) Order a report on the effects of the initiative to be completed and presented to Council within thirty (30) days per Elections Code §9212. After the report is received, the Council must either: (i) adopt the initiative within ten days; or (ii) order an election. 2