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Page 6 of.20 <br /> Alameda CTC Paratransit Program Plan Application <br /> Application Period July 1, 2014 through June 30, 2015 <br /> 6. Describe how results from the community outreach and empirical surveys or analysis <br /> described in Questions 4 and 5 were used to guide the development of the program plan. <br /> Input from the annual PPS Door-to-Door and Downtown Route evaluations,the Transit Fair,and <br /> the PPS Task Force is used to make improvements to the program.Staff also closely reviews <br /> ridership trends to determine gaps in service or opportunities for improvements. During FY 13-14, <br /> staff worked to reduce the denial rate during those most impacted periods, 10:00 am to 2:00 pm, <br /> Monday—Friday. By reallocating staff time and resources from Saturday to heavy use time,staff <br /> was able to reduce the denial rate from 26 in the first half of FY 12-13 to 6 for the first half of FY <br /> 13-14.This represents a 77%decrease in denials and a more responsive service for the residents. <br /> 7. Did you (or will you)get a Governing Body Resolution to authorize submittal of this plan? <br /> (X] Yes <br /> [ ] No <br /> If yes, please indicate the date that the plan was approved or is scheduled for action: <br /> May 6,2014- Pleasanton City Council Meeting <br /> OUTREACH <br /> 8. How do community members and potential users learn about the Measure B-funded <br /> services provided in your community? <br /> Some of the outreach efforts include:development of a variety of written multi-lingual materials <br /> such as brochures and flyers, inclusion in the City's Community Services Activities Guide which is <br /> delivered to 28,000 households 3 times a year,fairs including the PPS Annual Transit Fair,listing in <br /> the Tri-Valley Pocket Guide for Human Services,Clipper Card registration,and cross promotion <br /> during ticket sales(Wheels& PPS tickets)..The local media is also provided updates on PPS.The use <br /> of social media such as the City of Pleasanton website and E newsletter articles, include <br /> information on PPS. Information is included in all the City of Pleasanton.Senior Center publications, <br /> including its monthly newsletter and E-newsletter.Outreach to 48 locations including senior <br /> housing residents, medical offices,local businesses and community agencies was completed by PPS <br /> staff during the first 6 months of FY 13-14. Distribution of written materials,as well as registration <br /> for services and raffle drawings for free ride tickets are included at the outreach meetings. <br />