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TABLE OF CONTENTS <br /> Table of Contents 1 <br /> INTRODUCTION 2 <br /> I. EXECUTIVE SUMMARY 3 <br /> II. THE EVOLVING ECONOMY OF PLEASANTON 4 <br /> Background 4 <br /> Moving Forward 5 <br /> Background Report Findings 6 <br /> Business Development and Communication 6 <br /> Built Environment and Workforce 7 <br /> Economic Health and Resilience 8 <br /> III. ECONOMIC DEVELOPMENT STRATEGIC PLAN 9 <br /> Priority Area A: Business Development and Communication 9 <br /> Priority Area B:Built Environment and Workforce 11 <br /> Priority Area C:Economic Health and Resilience 13 <br /> ACKNOWLEDGEMENTS 16 <br /> ACKNOWLEDGEMENTS (CONT.) 17 <br />