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11
City of Pleasanton
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2012
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9/14/2012 3:14:46 PM
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CITY CLERK
CITY CLERK - TYPE
AGENDA REPORT
DOCUMENT DATE
9/18/2012
DESTRUCT DATE
15Y
DOCUMENT NO
11
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As an outcome of the discussions, staff and the groups have identified three (3) <br /> cooperative funding options: <br /> 1. Conduct a traditional fundraising effort utilizing a non-profit corporation formed <br /> with assistance from the City to raise funds from various sources, including <br /> Pleasanton residents not associated with the sports groups. <br /> 2. The sports groups could assess a fee as one component of their registration fee <br /> that would be pledged to the City over a number of years to reimburse the City <br /> for its upfront money used to meet park construction costs. If utilized, it's <br /> anticipated that the City would execute an agreement with the sports groups <br /> memorializing the payment of pledges to reimburse the City. The City would <br /> "loan" funds from various reserves to meet immediate park construction needs. <br /> 3. Potential sponsorships from private sector businesses in return for some minimal <br /> posting of support at the park site. As an example, a specific field could be <br /> named in recognition of a corporate contributor. <br /> To date the sports groups have expressed support for this cooperative effort and <br /> anticipate final approval of their governing boards in the near future. However, prior to <br /> obtaining this support, staff is requesting City Council endorsement of this approach and <br /> the three (3) funding options addressed above. As the City Council may recall, the <br /> funding of the Firehouse Arts Center benefited considerably through the effort of a <br /> community fund raising effort involving a non-profit corporation and staff anticipates <br /> similar support for the Bernal sports fields. <br /> If the City Council approves of the above approach, staff will begin working with the <br /> sports groups on forming the non-profit organization and developing financial goals and <br /> targets from each of the groups. Also, staff anticipates development of time lines, <br /> parameters and other administrative matters required to coordinate this effort. Staff <br /> would report back to the City Council after funding details have been finalized to assure <br /> these efforts meet City Council expectations and goals. <br /> In addition to the above, staff prepared and Council adopted the Financing Plan for the <br /> Bernal Community Park in November 2007. Staff will work with the Finance Committee <br /> to assess existing and potential future City funding sources to determine if they are <br /> applicable for this phase of the Bernal Community Park. As is typicai for a project of <br /> this scope, staff anticipates significant value engineering to assure that the project <br /> meets community needs at the lowest cost possible, including reviewing partial <br /> development of the Oak Woodland area to contain immediate construction costs. <br /> Page 5 of 6 <br />
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