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SPECIFIC PLAN PREPARATION <br /> The East Pleasanton Specific Plan (EPSP) Area is the largest remaining area of land <br /> with significant development potential within the Pleasanton Urban Growth Boundary. <br /> Preparation of the Specific Plan for this area will require discussion and resolution of a <br /> number of important land use, growth boundary, economic/fiscal, conservation and <br /> circulation issues that have the potential to affect several neighborhoods in east <br /> Pleasanton, as well as the City as a whole. Staff anticipates that this planning process <br /> will involve a large work effort both to resolve the planning, circulation, infrastructure, <br /> annexation, fiscal and other technical issues, and to support the public input process. <br /> Staff is therefore anticipating the need for consultant assistance for the following tasks: <br /> • Economic analysis of the market potential for various uses of this property. This <br /> would provide the City and plan participants with information on the market <br /> demand for various potential uses of this property and would provide a baseline <br /> for discussion of future land use of the site. <br /> • Preliminary engineering and project costing for the El Charro Road extension. A <br /> major element of the EPSP will include a discussion of the cost of constructing El <br /> Charro Road and a plan regarding the allocation of costs for its construction. <br /> • Specific Plan coordination and support. This would include preparation of land <br /> use, circulation, infrastructure and financing plans, illustrated development <br /> standards, graphics and other materials necessary for public discussion and <br /> input, as well as technical studies. Meaningful public discussion of alternatives <br /> for development of this area will require preparation of multiple meeting <br /> presentations, handouts, renderings, and other visual aids, as well as web-site <br /> materials. <br /> • Environmental Impact Report preparation, including a detailed traffic impact <br /> analysis. It is anticipated that an EIR will be required to address the impacts of <br /> potential development in this area. <br /> • Fiscal analysis of the draft plan and alternatives. This analysis will provide <br /> information regarding the costs and benefits of the various development <br /> alternatives. <br /> With the City Council's authorization, staff will prepare requests for proposal for the <br /> above consultant assistance and will return to the City Council with recommendations <br /> for professional service agreements. As noted under Financial Statement, the major <br /> landowners (Legacy Partners and Kiewit Corporation) are expected to share the costs <br /> of consultants through an agreement with the City. <br /> SPECIFIC PLAN MILESTONES <br /> Given the desire of the City Council to create a plan with substantial community input <br /> and the opportunity presented by a virtually undeveloped site, staff has assumed that <br /> time will be spent at the start of the planning process to formulate a vision and <br /> objectives for future development of the EPSP area prior to discussion of the specific <br /> development proposals being sponsored by the property owners. The vision and goals <br /> may consist of text and graphics and may be developed through a charrette-like <br /> process or by design professionals in collaboration with the Task Force. In any case, <br /> Page 4 of 7 <br />