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Exhibit A <br />Goals: <br />1. Make the process as simple as possible <br />2. Reduce the costs of installed PV systems by non-cash incentives <br />3. Pass the cost reductions to city residences via a Buyer's Club discount <br />4. Maximize the sales for participating contractors and suppliers <br />5. Maximize the benefits to the cities and residences <br />6. Minimize City staff involvement and budget <br />In summary, the proposed Solaz Buyer's Club is a simple, low cost approach to make it easier <br />and cheaper to install residential solaz photovoltaic (PV) systems on existing homes in the Cities of <br />Livermore and Pleasanton. Rather than offering cash rebates like the State of California and the Investor <br />Owned Utilities, the Buyer's Club brings interested residential PV buyers and Contractors together and <br />reduces the costs to install a PV system by various incentives so the home-owner pays less. <br />How it works: <br />1. The Solaz Cities would promote the Buyer's Club by advertising through flyers, bill stuffers, <br />and their Internet web sites. The information would describe how the Club works and <br />include a simple self evaluation form to determine the potential for PV. The form would ask <br />basic questions like: <br />a. What type of roof do you have (composition shingle, clay, concrete tile, flat)? <br />b. How old is the roof? <br />c. Does it face South, Southeast or Southwest? <br />c. Approximately how many square feet face this direction? <br />d. Is there any shading from about 9 A.M. to 4 P.M.? <br />The form may also have a map of the city to help residents determine their orientation. To <br />encourage participation, the process is designed to be accomplished in one step with simple- <br />to-answer questions. <br />2. The Cities would also solicit regional PV contractors to join the Buyer's Club. In return for <br />referrals and other incentives, the participating contractors would agree to offer discounted <br />PV systems to Buyer's Club customers. They would also provide information, such as their <br />experience, a description and price list of the standard pre-designed PV systems that they aze <br />offering, a list of completed projects with pertinent information to facilitate conducting <br />reference checks, and comments from Buyer's Club customers. The information will be <br />continually updated to include current information. Contractors will want to participate due <br />to the benefits from the Solaz Cities' advertising and the aggregation and prescreening of <br />potential clients. The Solaz Cities may elect to use a consultant to help solicit the potential <br />contractors. <br />3. The resident would then pass on the self-evaluation survey to the Buyer's Club participating <br />contractor(s) of their choice for follow up. At this point the transactions will be between the <br />customer and the Buyer's Club contractor. <br />5050 Laguna Blvd, Suite 112-324, Elk Grove, CA 95758 / 916-213-5978, 916-684-7046 (fax) <br />deosol@aol.com (email), CA Lic. #820411 <br />