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City of Pleasanton
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2008
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011508
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19
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1/8/2008 4:24:00 PM
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CITY CLERK
CITY CLERK - TYPE
STAFF REPORTS
DOCUMENT DATE
1/15/2008
DESTRUCT DATE
15 Y
DOCUMENT NO
19
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adopted as the City's Code of Fair Campaign Practices. The stated purpose of the <br />State's Code of Fair Elections Practices is that: <br />There are basic principles of decency, honesty, and fair play which every <br />candidate for public office... has a moral obligation to observe and uphold <br />in order that, after vigorously contested but fairly conducted campaigns, <br />our citizens may exercise their constitutional right to a free and <br />untrammeled choice and the will of the people may be fully and clearly <br />expressed on the issues. <br />While much of the focus has been on pledges by candidates for local office, the State's <br />Code of Fair Campaign Practices also allows the chairperson or treasurer of a <br />committee making independent expenditures (e.g. a political action committee [PAC]) to <br />also sign the pledge. <br />Therefore, the attached resolution provides that the City adopt the Code of Fair <br />Campaign Practices as set forth in the California Elections Code, as may be amended, <br />and that the City Clerk provide the voluntary pledge to each candidate, office holder, <br />and committee focused on local issues which files campaign statements with the City <br />Clerk. These pledges could then be returned any time before the election, as similarly <br />provided in Elections Code section 20442. <br />Expenditure Limit. On December 18th, Council supported a voluntary campaign <br />expenditure limit set at $1.00 per registered voter for the offices of council member and <br />mayor. That amount would be $36,721 if the election were held today. The Council did <br />not express interest in having different limits for the offices of council member and <br />mayor. Therefore, the attached ordinance has the same limit for both offices. <br />Index with CPI. The Council also indicated that it wanted to have the benchmark of <br />$1.00 per registered voter indexed for inflation because costs will continue to increase, <br />but the number of registered voters may plateau when build out is reached. Therefore, <br />the attached ordinance includes language in Section 1.22.030.C providing that the <br />$1.00 amount will be cumulatively adjusted based on the Consumer Price Index (CPI). <br />And, Section 4 of the ordinance clarifies that Nov. 2008 will be the base year for future <br />adjustments, and pinpoints the CPI table to be used. <br />Election Period to Cumulate Expenditures. Expenditures counted towards the voluntary <br />campaign expenditure limit would aggregate during a defined election period. As <br />general elections pose different considerations than special elections, a different <br />election period is proposed for each. Furthermore, a distinct election period is <br />recommended for the November 2008 general election, for reasons detailed below. In <br />addition, Council may provide direction to modify any of these election periods, and <br />such options are discussed in the Alternatives section, below. <br />General Elections. At the December 18th meeting, the staff report provided information <br />about election periods for consideration with campaign contribution limits, mainly <br />Page 3 of 7 <br />
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