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Program 17.2: Consider creating incentives. such as low interest loans. to encourage the redevelopment of commercial areas. Program 17.3: Encourage developers to include the following features in the development of new and the redevelopment of existing commercial areas: . Pedestrian amenities such as landscaping. benches. trellises. fountains. public art. and attractive lighting . Pedestrian walkways and bikeway connections that create safe paths of travel through the shopping center and parking. and to transit. nearby sidewalks. and surrounding residential neighborhoods. . Attractive sign design and higher quality sign materials . Outdoor seating · Decorative paving at driveway entrances and pedestrian areas . Attractive colors. minimizing bright franchise colors . Higher quality fayade materials . Orientation of buildings to transit facilities. where applicable . Orientation of the businesses to adjacent creeks. where applicable . Shared parking . Attractive and convenient bicycle parking Program 17.3.1: Institute an Annual Design Awards Program to recognIze new and remodeled projects of special quality. Policy 1.84: Discourage franchise and prototype architecture and signage. Program 1.84.1: Develop a procedure to work with development applicants to modify formula design to more closely relate to and reinforce the special character of Pleasanton. Program 18.2: Encourage the use of higher-quality graphic signage design and materials. Program 18.3: Update the City's sign ordinance and sign programs. Policy 152: Maintain and enhance the quality, character, and distinctiveness of exi3ting residential neighborhoods. Program 15.1: Prepare city wide rC3idential de3ign 3tandal'd3 to 3trengthen the 3calc and charactcr of neighborhood3. Program 15.2: Preparc a plan to prc3crve and enhancc thc di3tinctY,rene33 of 3peeial ncighborhood3 and di3tflct3 ',vithin the City. Community Character 011607 redline 10-25 1/03/2(Xl7