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the bulk of the traffic through the Downtown area -with removal of overhead lines, installation of <br />pedestrian-level streetlights, and reconstruction of the bridge over the Arroyo del Valle <br />Most commercial development in Pleasanton lies within clearly defined neighborhood and community <br />shopping centers, located at the intersection of major arterials, and conveniently serving the <br />surrounding residential neighborhoods. Most are well maintained• however, some have not been <br />updated over time to include more attractive signage, design treatments, paint colors, lighting, <br />landscaping, outdoor seating, and pedestrian and bicycle connections Commercial area design has a <br />substantial impact on community character. <br />The Stoneridge Shopping Center attracts shoppers throughout the region Opportunities exist at the <br />shopping center to enhance its outdoor and pedestrian presence by providing more attractive outdoor <br />seating areas. and creating well landscaped pedestrian and bicycle connections to nearby uses, including <br />the future BAR I' station. <br />[moved here from below] In achieving its purpose of identification and infornrition tr~in~tet-~hprivate <br />signage in commercial areas varies from extremely well-designed and effective to visually weak and <br />ineffective - ~ ~ ~ .Signs with good graphic <br />design and high quality materials enhance commercial areas and streetscapes and contribute to the <br />building's appearance. <br />Parks <br />"I'he city is rich in parkland with the ",~T;~~~~~Sports and Recreation Cominunih_~ Park, Val Vista <br />(;ommunit~~ Park~Amador Valley Community Park, Augustin Bernal Park, Shadow Cliffs Recreation <br />Area, Pleasanton Ridge Regional Park, school playgrounds, and many neighborhood parks. Some, <br />such as Kottinger Community Park, provide distinctive linkages which enhance the feeling of <br />community within their neighborhoods. Parks and City recreational programs facilitate by far the <br />greatest amount of community activity in Pleasanton. I~or a more in depth discussion of perks in <br />Pleasanton, sec the Parks and Recreation discussion u1 the Public l~'~icilities 1 ~ lement <br />Community Character 011607 redline I ~-cg 1/03/21N)7 <br />