Laserfiche WebLink
<br /> <br />Climate and Sustainability Page 4 of 5 December 17, 2025 <br />Communications <br /> <br />Communications Content <br />The Planning & Sustainability Specialist will be responsible for creating content that aligns with <br />the framework, and the Communications Manager will distribute the content across social <br />media platforms as deemed appropriate. The Commission has expressed a desire to assist <br />with content preparation for the communications framework established. If desired, staff <br />recommends that a subcommittee be established to help prepare content. A few important <br />notes on the content prepared: <br />• Content should be tied to activities, events, programs, initiatives, or seasonal <br />information. <br />• Content should be easy to understand and actionable (avoid jargon, abbreviations, and <br />technical details). <br />• Content should be brief and align with the length of other content in the City’s <br />Newsletter or social posts (if there are topic areas with additional information, the <br />Newsletter post can direct the community to the website for additional details). <br />• If data and facts are included in the content drafted, sources should be provided for <br />staff’s reference. <br />• For social media content, provide a photo or graphic (photo is preferred) to accompany <br />text. If no photo or graphic is available, provide a description of a desired photo or <br />graphic. <br /> <br />Example posts in the City’s October Newsletter: <br />