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Estimated 0.50% TUT for Pleasanton <br />3/19/2024 CITY OF PLEASANTON 22 <br />Table compares HdL sales tax to <br />potential revenues from new TUT <br />o City should expect full 0.50% value from <br />grocer/drugs, restaurants, service stations <br />(walk in sales) <br />o Reductions made for auto dealer’s sale of <br />vehicles to non-residents, offset by <br />resident’s acquisitions outside the City <br />o Net impact for Building-Construction and <br />Business-Industry is more exported than <br />imported transactions <br />o TUT estimate includes opening of Costco <br />FY 2025-2026 <br />Proposed Transaction Tax <br />Sales Tax Forecast 25,990,790$ <br />Estimated TUT Revenue 10,595,000$ <br />Ratio TUT to ST 40.8% <br />TUT Estimate presented – <br />o Annual amount consistent with recent public opinion polling option <br />o Aligns with HdL’s ECONSolutions Resident/Non-Resident Study results