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Housing Needs Assessment City of Pleasanton | A-3 • Pleasanton has a higher income population than Alameda County (county). Pleasanton’s 2019 median household income was $156,400, 57 percent higher than the county ($99,406). However, 7.6 percent of households in Pleasanton are extremely low-income, and almost one in five of Pleasanton households are low-income households (earn less than 80 percent of Area Median Income (AMI)). • Home purchase and rental prices are higher in Pleasanton than in the county. Households must earn about $226,080 (at least 180 percent of AMI) to be able to afford to buy a home in the city. A household must earn about $125,600 (100 percent of AMI) to be able to afford market rent in Pleasanton. • Almost 24 percent of Pleasanton homeowners are cost burdened, meaning they spend 30 percent or more of gross income on housing costs, while almost 44 percent of renters are cost burdened. Additionally, 21 percent of renters spend 50 percent or more of their income on housing, compared to about 10 percent of homeowners. Pleasanton has a lower overall proportion of cost-burdened households (29 percent) compared to the county (37 percent). • Renter households are more likely to be living in overcrowded1 conditions than owner- occupied households. Although Pleasanton has a lower rate of overcrowding (2.6 percent) compared to the county (7.9 percent) and the Bay Area region 2 (6.9 percent), about seven percent of Pleasanton renter households (609 households) live in overcrowded conditions. • Half of Pleasanton’s population is White, 34.6 percent Asian, 9.5 percent Latinx, and 1.8 percent African American 3. People of color comprise a lower proportion of Pleasanton’s population compared to the Bay Area region. African American residents experience the highest rates of poverty in Pleasanton. • Pleasanton’s median age is 41 years, higher than the county (38 years). Seniors (65 years and above) make up almost 15 percent of the population. Out of the total senior population, approximately one-third is cost burdened. Seniors are a special needs group because they are more likely to be on a fixed income while requiring higher levels of care. • Pleasanton’s special housing needs population include persons with a disability that may require accessible housing (7.0 percent of residents) and female-headed households who are often at greater risk of housing insecurity (6.9 percent of households). • Pleasanton has 2,291 large households (five or more people), which are generally served by three-bedroom or larger units; 5.8 percent of larger households are also low-income 1 See Section A.3.2 for how overcrowding is defined. 2 The Bay Area region (region or Bay Area) includes the ABAG nine counties and 100 cities. 3 The 2020 Census reported a smaller percentage of White population in Pleasanton; see Section A.2.3.