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20 City of Pleasanton Operating Budget • FY 2023/24 - FY 2024/25 <br />Population <br />Pleasanton’s rural character remained largely <br />unchanged until the 1960s, when the city <br />underwent a period of unprecedented <br />growth, joining other burgeoning Bay Area <br />cities. Pleasanton’s population of 4,203 in 1960 <br />exploded to more than 35,000 residents in <br />1980. <br />By the mid-1980s, Pleasanton was the third <br />fastest growing city in California. Realizing <br />such growth would change the face of the <br />city forever, community leaders sought to <br />manage development by adopting the motto, <br />“City of Planned Progress,” and worked to <br />ensure that infrastructure planning met <br />residential and commercial needs while <br />retaining the area’s historical charm and <br />heritage. This approach has served the <br />community well as Pleasanton has grown <br />to almost 80,000 residents. A large number <br />of Pleasanton’s residents are young families <br />drawn to the superior elementary and <br />secondary school system. As Pleasanton <br />grows, its population is diversifying. Currently, <br />there are many cultural and recreational <br />programs for all ages and interests. Local <br />churches, community based organizations, <br />the City of Pleasanton, and the Pleasanton <br />Unified School District have all implemented <br />programs to celebrate ethnic and cultural <br />diversity. <br />Thriving Commercial Hub <br />Pleasanton companies positively impact the <br />City’s financial health with close to 50 percent <br />of Pleasanton’s General Fund tax revenues <br />coming directly or indirectly from business. <br />This revenue helps pay for police and fire ser- <br />vices, public works operations, and communi- <br />ty services activities. <br />Pleasanton’s business community is noted <br />for its productivity and progressiveness. <br />There are approximately 62,000 employees <br />working within nearly 21 million square feet <br />of commercial, office, and industrial space <br />throughout the city, with strong industry <br />sectors in information technology, life <br />sciences, and professional, technical and <br />scientific services. <br />Businesses indicate they are attracted <br />to Pleasanton for the highly educated, <br />skilled and diversified regional labor force. <br />Satisfaction among business owners and <br />executives is high in Pleasanton, with 84 <br />percent of local leaders indicating that <br />Pleasanton is a good or excellent location <br />to do business, and 80 percent reporting <br />that they expect their business to remain in <br />Pleasanton five years from now. <br />Pleasanton Unified School <br />District <br />The Pleasanton Unified School District <br />employs over 1,330 employees to serve 13,852 <br />students in nine elementary schools, three <br />middle schools, two comprehensive high <br />schools, and two alternative schools. There <br />are a variety of excellent private schools in the <br />Tri-Valley as well. <br />Year Population Pleasanton Jobs <br />1960 4,203 - <br />1970 18,328 - <br />1980 35,160 - <br />1990 50,553 27,686 <br />2000 65,712 58,931 <br />2010 70,537 52,401 <br />2020 79,526 61,626