RES 221266 - Laserfiche WebLink

Resolution No. 22-1266 Page 2 of 3 located within the the boundaries of the cities of Dublin, Livermore, and Pleasanton, the Town of Danville, and those portions of the unincorporated areas of Contra Costa and Alameda Counties, which include the communities of Alamo, Blackhawk, and Sunol, the portion of the counties that lies between the cities of Pleasanton and Livermore, and that portion of Alameda County which lies southeast of Interstate 580, as shown on the map attached as Exhibit B. Section 6. The name of the district shall be Tri-Valley Tourism Marketing District (MMD). Section 7. The annual assessment rate is three dollars and twenty-five cents ($3.25) of gross short-term room rental revenue. Based on the benefit received, assessments will not be collected on: stays of more than thirty (30) consecutive days, nor on stays by any Federal or State of California officer or employee when on official business who makes a claim that they are exempt, nor on stays by any officer or employee of a foreign government who is exempt by reason of express provision of federal law or international treaty. The annual assessment rate may be subject to an increase each year starting in the third year,the amount of which shall be determined by the Visit Tri-Valley Board, as described in the Plan. The total assessment rate may not exceed four dollars ($4.00). Section 8. The assessments levied for the TVTMD shall be applied toward sales & marketing and destination development programs to market assessed businesses in the Tri- Valley area as tourist, meeting, and event destinations, as described in the Plan. Funds remaining at the end of any year may be used in subsequent years in which MMD assessments are levied as long as they are used consistent with the requirements of this resolution and the Plan. Section 9. The TVTMD will have a ten-year term, beginning on July 1, 2022, and end on June 30, 2032, unless renewed pursuant to Streets and Highways Code § 36660. Section 10. Bonds may be issued. Section 11. The time and place for the public meeting to hear testimony on establishing the MMD and levying assessments are set for March 15, 2022, at 7:00 PM, or as soon thereafter as the matter may be heard, at the Council Chambers located at 200 Old Bernal Avenue, Pleasanton, CA 94566. Section 12. The time and place for the public hearing to establish the MMD and the levy of assessments are set for April 19, 2022, at 7:00 PM, or as soon thereafter as the matter may be heard, at the Council Chambers located at 200 Old Bernal Avenue, Pleasanton, CA 94566. The City Clerk is directed to provide written notice to the businesses subject to assessment of the date and time of the meeting and hearing, and to provide that notice as required by Streets and Highways Code § 36623, no later than January 19, 2022. Section 13. At the public meeting and hearing the testimony of all interested persons for or against the renewal of the MMD may be received. If at the conclusion of the public hearing, there are of record written protests by the owners of the assessed businesses within the renewed TVTMD that will pay more than fifty percent (50%) of the estimated total assessment of the entire TVTMD, no further proceedings to renew the TVTMD shall occur for a period of one (1) year. Section 14. The complete Plan is on file with the City Clerk and may be reviewed upon request.