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041819
City of Pleasanton
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ECONOMIC VITALITY
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MINUTES
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2019
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041819
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7/9/2021 4:08:35 PM
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6/13/2019 2:11:57 PM
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CITY CLERK
CITY CLERK - TYPE
MINUTES
DOCUMENT DATE
4/18/2019
DESTRUCT DATE
5Y
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• The Economic Development Department will promote the Doing Business with the City <br />of Pleasanton guide at scheduled workshops and business networking events <br />throughout the year. The guide and other relevant information will be included on the <br />City of Pleasanton website so that it is easily accessible by Pleasanton -based <br />companies and business -supporting organizations such as the Pleasanton Chamber of <br />Commerce, Pleasanton Downtown Association, Visit Tri -Valley, Hacienda and others. <br />_Support Local Campaign <br />Ms. Ott offered actions toward developing a support local campaign: <br />• The Economic Development Department will develop and implement support local <br />messages and/or campaign to generate awareness among Pleasanton residents of the <br />value and financial impact of patronizing local shops and services. The City will lead this <br />effort while incorporating opportunities for Pleasanton -based companies and business - <br />supporting organizations such as the Pleasanton Chamber of Commerce, Pleasanton <br />Downtown Association, Visit Tri -Valley, Hacienda and others to participate. <br />Ms. Ott further defined that a support local campaign should serve as an 'umbrella' for several <br />efforts to encourage support for local companies, such as Small Business Saturday, Back to <br />School, holidays, etc. <br />Ms. Ott also noted several ongoing activities related to business support: <br />• Networking events such as Tri -Valley Connect <br />• Commendable Commutes, including Employer and Resident Commute Survey and <br />transportation fairs <br />• Business Events such as #GameChangers, Tri -Valley Life Sciences Summit, Women's <br />Leadership Conference <br />• Business Needs Survey. <br />Comments from committee members included: <br />• The City should work with local businesses to encourage business -to -business activity <br />so sales tax revenues can be put to use locally. <br />• There is a need for mental health services and providers for our residents, so the City <br />should attract such companies and make better connections to those needing such <br />services. <br />• Have all requests for qualifications/bids or other contract solicitations available online, <br />and have all departments reference the business list to encourage application. For <br />example, the City recently issued an RFP to update the City website, and using a list <br />from Business License sent a direct message to all local businesses to give them an <br />opportunity to bid. <br />o A press release announcing RFPs could be another method to share the <br />information. <br />• The City should work with the Pleasanton Chamber of Commerce and other local <br />business organizations to share RFPs and other opportunities to do business with the <br />City. <br />• Will there be tracking of how much the City is spending with local city businesses? <br />• The support local campaign needs to make residents aware of the benefit and impact of <br />shopping local and how their money is returned to the city, and can help to offset <br />flattening sales tax revenues. <br />
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