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• Streamlining the development review process for new land uses through completed <br />California Environmental Quality Act (CEQA) documentation and in most cases staff - <br />level review processes. <br />As envisioned. the allowed land uses in the area would be greatly expanded to include a <br />wider range of commercial uses. Existing uses would be permitted, conditionally permitted, <br />or otherwise protected by "grandfather" provisions, meaning existing businesses in the <br />JDEDZ will be allowed to operate, undertake modest expansions, and potentially relocate <br />within the JDEDZ. <br />To evaluate the potential environmental effects of changes to the General Plan land uses <br />and zoning districts in the area, a Draft Supplemental Environmental Impact Report <br />(DSEIR) and Responses to Comments Document, comprising a Final Supplemental <br />Environmental Impact Report (FSEIR), were completed pursuant to the California <br />Environmental Quality Act (CEQA) and distributed to the public between September 2015 <br />and March 2016, respectively. The City also held two Community Meetings, a Planning <br />Commission work session, and a joint Planning Commission/City Council work session on <br />the JDEDZ to provide information about the effort and to solicit public input. Information <br />about the project was also posted on the City's website and distributed via social media. <br />2016 Initiative Measure <br />In June 2016, a group known as "Citizens for Planned Growth" submitted an initiative <br />measure that would prohibit retail uses of 50,000 square feet or greater within the JDEDZ, <br />effectively precluding the establishment of club retail uses. On July 12, 2016, the Alameda <br />County Registrar of Voters certified that the measure contained the necessary signatures <br />to qualify for the November 2016 ballot. On July 19, 2016, the City Council voted to accept <br />the Alameda County Registrar of Voters Certification of Sufficiency regarding the <br />signatures and decided to put the matter on the November ballot. At that time the City also <br />undertook a Comparative Analysis (published in August 2016) comparing the <br />environmental, fiscal and economic effects of the JDEDZ to the program that would be <br />implemented as part of the initiative measure. The measure was ultimately defeated by <br />voters (approximately 63 percent of voters voted to reject the measure) on November 8, <br />2016, potentially allowing the JDEDZ to move forward if supported by Council. <br />Transportation Network Mitigations <br />As part of the CEQA process, several transportation impacts were identified and mitigation <br />measures were developed to ensure levels of service, vehicle queue spillback, and <br />freeway ramp operations would continue to operate at acceptable levels with <br />implementation of the JDEDZ. These traffic and transportation impacts and mitigation <br />measures are summarized below. Additionally, staff has provided a phasing and financing <br />plan within this report for Council consideration and comment, which is the focus of this <br />workshop. Full details on each transportation impact and mitigation measure can be found <br />in the previously distributed DSEIR, which is also available using this link: <br />www.cityofpleasantonca.gov/JDEDZ <br />Page 2 of 16 <br />