PC 022713 - Laserfiche WebLink

Mr. DeBlasi stated that security actually searches these teens, not necessarily for drugs or weapons, but for bubble gum, noting that the biggest problem they have had is bubble gum all over the floor. He indicated that once everybody is in, the doors are closed and no one else can come in. He noted that the club is not open all night for people to come in; if it opens at 6:00 p.m. and it is full by 6:30 p.m., the doors are locked so there are no people trying to get in and out. He added that the club counts occupancy and once everybody is in, it does not continue to take money as the night progresses. Commissioner Posson inquired if this is done even if the club is not full. Mr. DeBlasi replied that they would if they were not full. He stated that those who left and then paid to get back in would probably be able to get back in if security did not recognize them. He indicated, however, that they have never had that problem for the 22 years they have been in operation. He noted that they put stamps on their hands and added that they can look further into it if necessary. Commissioner Posson stated that he is very interested in the club's business concept and asked Mr. DeBlasi who he sees as their competition in Pleasanton. Mr. DeBlasi replied that he does not really see too much competition in Pleasanton because of the demographics they are going after. He suggested that maybe Cheesecake Factory for the food. He noted, however, that the club is a Mexican seafood grill, but because it has a "non- compete" with Chili's next door, the club cannot be more than 49 percent Mexican. He added that in Las Vegas, it is called "Coconut's Beach Bar and Grill," but here in Pleasanton, it is called "Coconut's Beach Bar and Seafood Grill," with emphasis on "Seafood." Commissioner Posson inquired what the competition is in the Tri- Valley area if there is none in Pleasanton. Mr. DeBlasi replied that it could possibly be Scott's Seafood Restaurant in Walnut Creek, but probably not either because the club will have a fun, interactive concept with an electric surfboard inside. He indicated that it will be a fun, casual place where people can go to, with great food and more casual dining. He stated that in their market analysis, they did not really find anyone he could say would be their competition. He noted that they are also going after different demographics during different parts of the day; for example, they will be doing happy hour where they will really be going after the local businesses, especially across the street in the business park; on Friday and Saturday nights, they will go after the families for dinner; and during the daytime, they will have families for birthday parties, similar to Chevy's which is very well known for that, with pinatas and four -foot long burritos. Commissioner Posson inquired how the concept of the restaurant turning into a nightclub would work. PLANNING COMMISSION MINUTES, February 27, 2013 Page 7 of 22