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THE CITY OF <br /> A- <br /> r' � eol CITY COUNCIL AGENDA REPORT <br /> pL£ASANTON® <br /> January 17, 2017 <br /> Economic Development <br /> TITLE: ADOPT A RESOLUTION LEVYING THE PLEASANTON DOWNTOWN <br /> BUSINESS IMPROVEMENT DISTRICT ASSESSMENT FOR 2017 <br /> SUMMARY <br /> The Pleasanton Downtown Association (PDA) Advisory Board 2016 annual report and <br /> 2017 budget were presented to and approved by the City Council on December 20, 2016 <br /> The Council is now asked to hold a public hearing and consider adoption of a resolution <br /> levying the Pleasanton Downtown Business Improvement District assessment for 2017 <br /> RECOMMENDATION <br /> Staff recommends the Council hold a public hearing and adopt a resolution levying the <br /> Pleasanton Downtown Business Improvement District assessment for 2017 <br /> FINANCIAL STATEMENT <br /> The current agreement between the District and the City requires the City to match the <br /> annual assessments paid by businesses in the District In 2016, the City match from the <br /> General Fund was approximately $66,500 Staff anticipates the 2017 match Of approved) <br /> will be budgeted at$68,000, slightly more than in 2016 which reflects increased economic <br /> activity as well as elimination of the new business exemption, this is included in the City's <br /> and the PDA's budgets In addition to the direct City contribution, the City adds <br /> approximately $66,000 in indirect funding which includes staff time to administer the PDA <br /> assessments and contract, assistance and support for events, as well as the cost to <br /> maintain downtown planters, cleaning sidewalks, and garbage pickup <br />