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PerfectMlND reserves the right to modify the PerfectMlND Privacy Policy and its security policies in its reasonable discretion from time to time, subject to any Applicable Laws, provided that PerfectMIND will give no less than seven (7) days' written notice to Customer regarding any modification to PerfectMIND Privacy Policy. 6.6 Use of the Other Party's Name. Each party may use the other party's name in its news releases, marketing and promotional materials and the like provided that such will comply with any standards set by the other party from time to time. Each party will cease to use the other party's name upon any expiration or termination of this Agreement. PART 7—TERM AND TERMINATION 7.1 Term. This Agreement commences on the date first set out above and will continue in effect for five (5) years thereafter, unless earlier terminated or renewed in accordance with the provisions of this Agreement (the "Term"). At the expiration of the initial five year period, the Term will be automatically renewed for successive one year periods unless a party provides written notice to the other party of the first party's intention not to renew, at least thirty days before the expiry of the then-current Term. 7.2 Renewal Terms. The fees payable by Customer during any such renewal term will be the same as pricing for the last year during the prior term unless PerfectMlND has given Customer written notice of a pricing change at least 90 days' before the end of such prior term, in which case the pricing change will be effective upon renewal and thereafter. 7.3 Termination. Either party may terminate this Agreement for cause, immediately upon written notice to the other party, if: (a) the other party is in default of any of its material obligations under this Agreement and such default is not remedied within thirty (30) days of the date of receipt of written notice thereof; provided that cure period with respect to default in payment obligations is ten(10) days; or (b) the other party ceases to conduct business in the normal course; the other party becomes insolvent or bankrupt; the other party makes any assignment for the benefit of creditors; proceedings are instituted by or against the other party seeking relief, reorganisation or rearrangement under any laws relating to insolvency; a receiver, liquidator or trustee is appointed in respect of any property or assets of the other party; or an order is made for the liquidation, dissolution or winding up of the other party. 7.4 Payment on Termination. If this Agreement is terminated by Customer due to PerfectMIND's default, then PerfectMlND will refund to Customer an amount equal to the fees actually paid by Customer for the year during which the termination occurs prorated based on the post-termination portion of the year. Otherwise, any termination of the Agreement will not relieve Customer of its obligation to pay the fees payable to PerfectMlND for the Term of the Agreement for the use of the Platform, nor does it entitle Customer to any refund. Upon the termination of this Agreement, other than termination by Customer under Section 7.3 herein, without prejudice to any other rights PerfectMIND may have, Customer will (a) remit all fees 13