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® JOHNSON DRIVE ECONOMIC DEVELOPMENT ZONE <br /> FREQUENTLY ASKED QUESTIONS <br /> 1. What is the Johnson Drive Economic Development Zone(JDEDZ)? <br /> The JDEDZ is a proposal to spur investment in 40 acres of mostly underutilized vacant land situated <br /> along Johnson Drive near 1-680 and Stoneridge Drive. The EDZ concept was endorsed by the <br /> Pleasanton City Council in April 2014,at which time the City Council also initiated the pursuit of a <br /> pilot project EDZ along Johnson Drive. The property has long been used for industrial purposes, <br /> serving as a key site for Clorox Corporation. <br /> The goal of the JDEDZ is to: <br /> • transform the area into a thriving commercial corridor that capitalizes on its location at the <br /> intersection of the 1-580 and 1-680 freeways; and <br /> • create opportunities for new uses and services in the community,generating new tax <br /> revenue to support City services and programs without increasing anyone's taxes by <br /> broadening the City's economic activities. <br /> Similar to other City planning efforts,the JDEDZ will employ a combination of changes in land use <br /> rules and design guidelines to ensure high-quality development and comprehensive transportation <br /> • improvements. <br /> Aerial Photo of Johnson Drive Economic Development Zone <br /> a —"Cr s-a-fi 0 <br /> ., • y 4.;. ♦ �:n ara�.._:�. rte" <br /> y�a ��� o E .4 <br /> d „J QTY 5L�esI� <br /> .:. , ,- 5 j " 1x ?,red .�. a a�'' ,i `4 v.4 f <br /> \-`•680 <br /> c� rtii. tit --.--: <br /> 1 <br /> °� : '. \ , Fed _ ' .. ' r ¢: <br /> I� PP �ZZ11Y11 1 <br />