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I. INTRODUCTION The research findings presented in this report derive from a telephone survey of business executives in the City of Pleasanton that was commissioned by the City and conducted by JD Franz Research, Inc. of Sacramento. Encompassing 352 completed interviews, the survey, was implemented between May 14 and June 5, 2015. The primary purposes of the survey were to measure the extent to which businesses are satisfied with their presence in the city and the services the City provides, to assess their expectations for the future, and to explore their perceptions and expectations relative to Internet and cell phone service in the community. Specific areas of inquiry for the survey were as follows: • Assessments of Pleasanton as a place to do business • Reasons for these assessments • Assessments of Pleasanton's location • Evaluations of Pleasanton's infrastructure • Assessments of the amenities in Pleasanton • Importance of selected services the City provides • Evaluations of the job the City is doing in providing these services • Involvement in the building permitting process • Evaluations of the City staff involved in that process • Assessments of the ease of the process • Contacts with City staff • Evaluations of the staff • Probability of being in Pleasanton in the future • Predictions relative to future revenue, space use, and employment • Importance of Internet and cell phone service CI f OF PLEASANTON: 2015 SURVEY OF BUSINESS EXECUTIVES 1