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SP-70 Anti-Poverty Strategy- 91.415, 91.215(j) Jurisdiction Goals, Programs and Policies for reducing the number of Poverty-Level Families Low income families have difficulty securing housing without income supports and/or housing assistance. Many times they also do not have additional income to pay for other needs such as food, child care, health care and dependable transportation. Living from paycheck to paycheck causes families to be in constant danger of becoming or returning to homelessness. According to the 2010 Census, 13.2%(3,243)of Pleasanton's households were low income;8.7%(2,147)were very low income (50%or below median household income)and 5.7% (1,396)were extremely low income(at or below 30%of median household income).The 2000 Alameda County median family income was$67,600. In 2015, it is $92,900.This is a 37% increase in 15 years. Many lower income families are not keeping pace when incomes rise. The most commonly available anti-poverty strategies are implemented at the county level and are addressed in the County's section of the Consolidated Plan. The Section 8 certificate and voucher program for Pleasanton residents is currently coordinated through the Housing Authority of the County of Alameda (HACA). The City will consider supporting requests by residents of local senior apartment complexes to receive additional rent subsidies for seniors as opportunities arise; [HACA recently approved a formal award of 50 Project-based Section 8 Vouchers for the first phase of the Kottinger Gardens senior housing development.] Several years ago,the City established an Economic Vitality Committee to promote economic development in Pleasanton. At the time,a new staff position of Economic Vitality Manager was created. This individual helps to coordinate the efforts of the Committee,which works closely with the Pleasanton Chamber of Commerce and the Pleasanton Convention and Visitors Bureau to promote increased economic development and community job retention. Due to a strong local economy in recent years, Pleasanton has had significant success in attracting new retail commercial, office, and industrial development to the City: Existing business and retail complexes have drawn significant new commercial development and have created new employment opportunities for residents and non- residents. The City of Pleasanton's Housingtommission,with support from the City Council and Planning Commission, has aggressively pursued new affordable housing both for rental and ownership during the past several years through its-lnclusionary Zoning Ordinance. Although inclusionary policies have been hindered by recent statewide legislation,the City has continued to negotiate affordability agreements that have resulted in the approval of over 300 new below-market rent units (many at the very low income level)that are expected to be built out over the next several years as part of over 2,000 new apartments in Pleasanton. Consolidated Plan PLEASANTON 53 OMB Control No:2506-0117(exp.07/31/2015)