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of vacant and underutilized parcels in urban areas, land use compatibility, the <br />provision of goods and services that serve the community and region, and the <br />zoning of sufficient land to generate business activity. Staff notes that the <br />Community Character Element discourages franchise and prototype architecture <br />and signage at major street entryways to the City. However, the proposed project <br />has been designed to meet the challenges of the site constraints (location and <br />shape), would be well- integrated with the surrounding shopping center, and would <br />feature architecture that incorporates traditional residential elements as opposed to <br />standard corporate /franchise design. In addition, the project includes development <br />of an entryway stone -faced wall with a Pleasanton sign feature that identifies the <br />area as a major entrance to Pleasanton. The wall materials would be high quality <br />and the overall design would be distinct from that of the proposed restaurant. <br />Incorporation of the Planning Commission's recommendation to incorporate more <br />landscaping and architectural interest along the north and east project frontages <br />would create a more distinctive and articulated project design that would further <br />enhance the view from this major gateway into the City. <br />Parking and Circulation <br />Parking: The proposed development would share parking with the Pleasanton <br />Square 11 Shopping Center; thus, parking for the proposed development is analyzed <br />together with the existing parking within Pleasanton Square 11. Even though In -N- <br />Out Burger operates at a parking deficit, Pleasanton Square II provides 118 parking <br />spaces in excess of that required by the Municipal Code. <br />Based on Municipal Code requirements, Chik -fil -A would require 46 parking spaces. <br />The applicant is proposing 16 spaces on the restaurant site to the south of the <br />restaurant building and the remaining parking demand (30 spaces) would be <br />provided by the excess parking spaces in the shopping center. <br />To confirm that there would be sufficient parking spaces available at the shopping <br />center for the proposed use, Hexagon Transportation Consultants prepared a <br />project - specific Traffic Impact Analysis and conducted parking surveys of the areas <br />located within Pleasanton Square II Shopping Center. The survey results showed <br />that the maximum parking demand in the parking lot between BevMo!, Smart & <br />Final, and In -N -Out Burger was 132 vehicles on a typical weekday and 153 vehicles <br />on a typical Saturday. The parking supply in this area is 219 spaces (and there <br />would be 214 parking spaces in this area after implementation of the project). On a <br />typical weekday, taking into account maximum parking demand associated with <br />existing uses and the demand for parking expected to be generated by the project, <br />there would be an approximate surplus of approximately 36 spaces in Pleasanton <br />Square II. Therefore, the parking surveys indicate that the existing parking supply at <br />the shopping center would be sufficient to accommodate the anticipated parking <br />demand of the proposed Chick- fil -A. <br />On -Site Circulation: The Hexagon Traffic Impact Analysis also analyzed the storage <br />capacity of the drive - through lanes and the adequacy of the proposed circulation <br />system. The study found that the overall queuing storage space provided by the <br />Page 7 of 10 <br />