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atria puno3 luau to <br />3 . <br />E . <br />- <br />1 <br />PDA Priorities <br />• Right to do Business Ordinance <br />• Division Street Improvements <br />• Way Finding Signs <br />• Making the South Entrance to Main Street more visible <br />• Business Attraction Program <br />• Downtown Marketing through Events, Marketing and Shop Local <br />Campaigns <br />Encourage Downtown Mixed Use <br />Permanent ACE Train Location <br />Lions Wayside and Delucci Park Redevelopment <br />Downtown Specific Plan implementation and Outreach <br />IHistorin Preservation Guidelines or Ordinance <br />Downtown <br />A 13 <br />Goals Project Description <br />Work with the Pleasanton Downtown Association to develop and <br />implement initiatives and strategies, as defined by the PDA Board of <br />Directors to be priorities for the downtown district, for the benefit of the <br />merchants and the community. <br />In the Downtown, encourage mixed -use development which <br />incorporates higher density and affordable residential units consistent <br />with the Downtown Specific Plan <br />Initiate a permanent solution to the ACE Train location Current station <br />location is considered a temporary site. <br />Design and renovate the two parks consistent with the Downtown <br />Specific Plan and Downtown Trails Plan. The renovation will <br />compliment the new Firehouse Ads Center <br />Conduct various community workshops to outreach with the community <br />about established specific plan guidelines and objectives, collect input <br />and determine whether changes are necessary through an amended <br />Specific Plan process. Consider additional economic strategies for the <br />downtown. <br />Comciete the ordinance consistent with the Downtown Specific Plan. 1 <br />Econ Dev'tlCDD <br />CDD <br />CMO <br />Parks & CS <br />CMO/ED/CDD <br />CDD <br />Responsible <br />Department <br />Ongoing. <br />• Right to do Business Ordinance: Changed, as focus now to plan for and develop downtown as a hospitality district. <br />• Division Street Improvements: Completed <br />• Way Finding Signs: Completed. <br />• Making the South Entrance to Main Street more visible: Delayed. <br />• Business Attraction Program. Completed/ongoing. <br />• Downtown Marketing through Events. Marketing and Shop Local Campaigns: Completed /ongoing <br />Ongoing. <br />Ongoing. City prefers that the Fairgrounds site be established as the permanent location. <br />Delayed. Richard Larson Associates has been selected to complete the design services. Staff currently working with multiple <br />agencies to determine what design options are possible with or without the inclusion of the drainage canal. <br />Delayed. Project was delayed to Hacienda Development Guidelines, Climate Action Plan and Housing Element process. <br />Ongoing Planning Commission has established historic preservation guidelines/criteria as a priority for the coming two- years. <br />Status <br />E 1 F I Ci 1 f1 1 I <br />RANKING <br />atria puno3 luau to <br />