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Real Estate Economics 101 <br />A project is feasible if the face value is greater than the cost of project plus the <br />entrepreneur's profit. <br />The residual value of the land is equal to the finished value of the project less the <br />entrepreneur's profit. <br />Planning Commissions are beginning to consider the economics of development <br />projects when they make land use decisions. <br />If you reason for higher density, which is up- zoning, the greater the number of <br />units per acre, the higher the cost of the project, but the residual land value also <br />increases. This runs the risk of creating speculation in the market relative to that <br />land unless the developer is told upfront what public benefits or exactions are <br />expected from that land use. The exactions have to be based on the impact on the <br />community and not on the need, as if it based on the need, there is the risk of <br />being sued by the developer under California law. <br />Transit Oriented Development <br />One of the speaker was the Downtown Development Coordinator for Redwood <br />City <br />Form -based code is used to establish how the Downtown should look. Pictures of <br />general architecture are provided so the developer knows what is going in and <br />what is to be expected. <br />An EIR is also done for the entire area. <br />It speed us the process, reduces the amount of time the developer has to spend in <br />the approval process, saves the City and the developer money, and gets the job <br />done right away. <br />A second speaker was from Portland. With form -based codes, in Portland, there <br />are no parking requirements within 500 feet of the transit point. <br />Senior and Affordable Housing <br />One of the speakers was the Executive Vice President of Bridge House, who was <br />the proponent for the Parkview Project here in Pleasanton. She spoke about the <br />process and how cities can help bring a project forward, such as by donating land. <br />Commissioner Narum stated that she attended Citv Finance 101, which was an <br />eye- opener. <br />Money from the General Fund can come only from property taxes and portion of <br />sales tax. <br />An analysis of the different types of development and their impact on the General <br />Fund was presented. Some of the economics seems to be part of planning. <br />Some decisions Planning Commissions make affect the financial health of city. <br />Commissioner Pearce stated that she was disappointed that many of the good courses <br />were frontloaded and that there was one afternoon when one of the only offerings was a <br />Mobile Tour, which was interesting but basically involved redevelopment or the <br />waterfront, neither of which is applicable to many cities. <br />PLANNING COMMISSION MINUTES, April 9, 2008 Page 32 of 33 <br />