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1 1 1 vH yNL y <br />City Manager's Budget Message <br />Reorganization of the Public Works and Planning Building Departments into a single department <br />with an emphasis on permit streamlining and better communication and coordination among <br />operating departments and the public. <br />Creation of an Operations Services Department to more effectively manage maintenance activities <br />and provide additional oversight of environmental issues. <br />Zoning Code Update. The City will be moving forward with an update and streamlining of the <br />Commercial and Industrial sections of the Zoning Ordinance to more accurately reflect current <br />business uses and to streamline the process of approving new businesses, thus providing more <br />efficient application of the zoning code and creating a more business friendly process <br />Public Outreach. The City will continue to disseminate information regarding City policies and <br />services to Pleasanton residents and businesses through the use of newsletters, information <br />brochures, the Internet, televised public meetings, and cooperation with the media. <br />Revising the agreement with the current contractor, Lifetime Tennis, who operates the Tennis <br />Center, to include the remaining duties performed by City staff such as cashiering, registration, and <br />custodial services. This action will result in a more cost effective operation and be consistent with <br />the public private partnership model used for the Callippe Preserve Golf Course where all the <br />operational responsibilities are performed by a contractor under a management agreement with the <br />City. <br />IN SUMMARY <br />INTRODUCTION <br />The economic recession has had a significant impact on General Fund revenues. Over the past seven <br />years (2001 -02 through 2007 -08), the City had been experiencing sustained revenue growth (General Fund <br />revenues increased from $71 million in 2002 to over $94 million in 2008), due mainly to an expanding <br />commercial and residential property tax base, expanding retail and business license tax bases, and renewed <br />growth in the hotel tax. During 2008 -09 revenues declined 4.4% and are expected to decline another 2.9% <br />in FY 2009 -10 before they are projected to begin a slow recovery in FY 2010 -11. The City of Pleasanton <br />has only experienced a decline in total General Fund revenues once in the past decade, in 2001 -02. Even <br />during other downturns in 1990's when sales tax and other business and development revenues slowed, <br />General Fund revenue continued to grow due mostly to increasing property tax revenue. For the first time, <br />Pleasanton is experiencing very little growth in assessed values and the impact is evident on property tax <br />revenues. Staff is taking a cautiously optimistic approach to the FY 2010 -11 budget, but each month and <br />each quarter will be closely monitored to react to variances in budgeted revenues to actual revenues. <br />Our General Fund reserves remain intact and the conservative financial contingency planning done in the <br />past year will help us weather any additional unknown wildcard such as further State shifts of local property <br />tax. The FY 2009 -10 and FY 2010 -11 budget includes contributions to the Reserve for Economic <br />Uncertainties that maintain it at 10% of annual revenues, which is consistent with the City's fiscal policies. <br />