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Section 1: The Pleasanton Municipal Code is hereby amended by <br /> adding a new Chapter 18.114, to read as follows: <br /> <br /> "Chapter 18.114 <br /> Adult Entertainment Establishments <br /> 18.114.010 Purpose and Intent. <br /> <br /> It is the purpose of this chapter to provide for the <br /> reasonable and uniform regulations of Adult Entertainment <br /> Establishments, as defined herein. It is the intent of this <br /> chapter that the regulations be utilized to prevent the <br /> serious objectionable operational characteristics of Adult <br /> Entertainment Establishments, particularly when several of <br /> them are concentrated under certain circumstances thereby <br /> having a deleterious effect upon adjacent areas. The <br /> distribution, sale, exhibition, or display of obscene matter <br /> or obscene live conduct in or about a public place presents a <br /> serious deleterious effect upon the public health, morals, and <br /> general welfare. Special regulation of these uses is <br /> necessary to ensure that these adverse effects will not <br /> contribute to the blighting or downgrading of the surrounding <br /> neighborhood. <br /> <br /> 18.114.020 Definitions. <br /> <br /> For the purposes of this chapter, unless the context clearly <br /> requires a different meaning, the words, terms and phrases set <br /> forth in this section have the meaning given them in this <br /> section. <br /> <br /> A. "Adult Entertainment Establishment" An Adult <br /> Entertainment Establishment is any place or business at <br /> which one or more of the following activities is <br /> conducted: <br /> <br /> 1. Adult Bookstore <br /> <br /> An establishment that devotes more than 20 percent <br /> of the total shelf, rack, table, standard or floor <br /> area utilized for the display and sale of the <br /> following: <br /> <br /> a. Books, magazines, periodicals or other <br /> printed matter, or photographs, films, <br /> motion pictures, video cassettes, slides, <br /> tapes, records or other forms of visual <br /> or audio representations which are <br /> characterized by an emphasis upon the <br /> depiction or description of "specified <br /> <br /> 4 <br /> <br /> <br />